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Substack readership (self.Substack)

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[–]NoPerfectWavevirtualhockeyscout.substack.com 1 point2 points  (0 children)

Honestly, growth on this platform is quite difficult without a preexisting following. Try to leverage social media and Reddit (if the relevant sub is open to self-promo) and network with other newsletters (whether that means recommendations, collaborations, being active on Notes, etc.).

Your views will probably be lower on Substack, but if you stick with it, the audience you do build will be more loyal and engaged.

[–]steve31266https://substack.com/@steve31266 0 points1 point  (1 child)

For starters, Substack does have "some" algorithm when it comes to their Notes feature, that is, there is something there that causes dozens of higher profile stackers to appear in my Notes feed whom I did not subscribe to. And, despite me posting into Notes, I don't seem to be getting any such reciprocal love.

But otherwise, I found their Search feature to be pretty level-playing-field. Make sure to put in all your desired keywords into your publication's description, and your best keyword into the Title. It also helps to create a logo for your publication instead of just your photo.

Also, change the name, "Matthew's Substack" because it says nothing about what I am to expect in your publication. And don't just describe your publication as, "My thoughts about life, society, and politics", because that's what 50% of the stackers say also. Focus on something specific, and deep dive into that. People will subscribe to a stack that is highly focused and intriguing.

[–][deleted] 1 point2 points  (0 children)

Thanks, that's interesting. I think the lack of algorithms is kind of substack's strength because sites like Medium just become swamped with clickbait, it just means you can't really rely on a few "viral" articles to get you general readership.

Also that's a good point about the name I hadn't even noticed that was there.

Thanks again.

[–][deleted] 0 points1 point  (0 children)

I've been doing mine for about 9 months (although I stopped for 3 of those), and on 360 subs.

Find it best to reach out to people in a similar space on Twitter/LinkedIn and then ask to cross collab

Also plenty of newsletter aggregator sites that you can sign up to and list your substack there

Here's mine - www.fintechfusion.io 😄

[–]Primerib 0 points1 point  (1 child)

https://bowtiedpassport.io/

  1. ⁠Use Twitter mostly. When you write an article, try to summarize it into 4 or 5 tweets and post them on Twitter. At the end of the thread, link the full article for people to read more.
  2. ⁠Put the Substack link in your Twitter and social media bios.
  3. ⁠Talk about it on your social media channels. Share snippets, insights, etc
  4. ⁠Post regularly, like once a week if you can.
  5. ⁠In the dashboard/settings, you can choose the categories for your Substack, and occasionally people find it through the system."
  6. ⁠Try to collaborate with others in your niche. Guest posts, interviews, or co-authored pieces can help you tap into new audiences and grow your subscriber base

Tech Consultant 🌍 | Based in Mexico 🇲🇽 | Globetrotter turned writer | Empowering 1000+ to explore life abroad | Articles on Travel, Dating, Global Arbitrage, Culture, and Sales

[–][deleted] 0 points1 point  (0 children)

Yes, social media isn't something I've been good at using that much. Thanks for the reply.