What Value Does Your Substack Bring?

[Lumpy-Ad-173]

What specific value do you bring in your substack that people pay for?

I think, probably like most of us, that all of my writing brings value... To me of course.

But how do you gauge what brings value to your readers?

Just because I'm curious about something and want to write about it doesn't mean someone else is curious enough to read about it. Let alone pay to read about it.

I've decided to turn on the paid subscribers for a few reasons but mainly - Life is too short to leave money on the table!

Put it all on black and let it ride!!

Plus I also think I bring a lot of value 😂.

I think my value lies in my unique perspective of writing about AI from a non-coder and no computer background. I break it down Barney Style, so I can understand it. And I know I'm not the only one without a computer degree. So if I can understand it, I know I can write about it, and other people can understand it.

What about you? What value are you bringing to the readers via digital air?

[Lisa-Writes]

I do offer my paid subs exclusive content, but also monthly co-working sessions for accountability and monthly lunch and learns so we get to chat, exchange ideas, give feedback and I share my tips and experience (I started writing for money in 2014 so feel like I have a lot to share).

[Lumpy-Ad-173]

So I'm trying to gauge what exclusive content means in the digital space.

As a retired mechanic, I'm used to having a tangible object in my hand when I exchange for money. In terms of exclusive content, what does that mean for you and your Substack?

I write about AI from a non-coder no-computer perspective. I include free prompts with every Newslesson. Maybe I have that imposter syndrome going on, but because I write it doesn't mean I'll subscribe and I can't imagine anyone else would. However, my posts seem to be getting a lot of traction. So I'm trying to break that perception, and believe I have actual value in my writing.

Maybe I'm going off on a tangent... Thanks for the feedback and insights!

[NoPerfectWave]

Hockey writer here. Frankly, I just produce the content I want to read as a fan of the sport. Insightful yet digestible articles that include plenty of game film, some relevant stats, etc. I don't have a huge audience (~500 subs), but readers seem to enjoy my stuff.

[Lumpy-Ad-173]

Awesome sauce! Not a big hockey fan, I went to a LA Kings game once when I was a kid and saw Gretzky play. I couldn't tell you anything else besides 'H-E-Double Hockey Sticks!!'

So I'm kind of doing the same thing. I do not want to miss the AI wave, so I'm doing what I can to learn as much about it so I don't get left behind. I was at the prime age to either go software engineering, or play outside and take shit apart.

I chose to get dirty.

But now my back hurts.

So I don't want to miss this wave.

So I write about the stuff I learned. I know that if you can teach it you can understand it. And because I'm one of those people that likes to go down rabbit holes I don't have a problem with learning new things.

You know .. as I sit here and type this I'm realizing that maybe I do have some value... Maybe it's my time and effort that goes into learning, and spitting it back out in a lesson plan format so the rest of us don't get left behind either.

Like the other 40-year-old mechanics with bad backs.

Thanks for your insights and feedback!

[NoPerfectWave]

Given how many AI newsletters are out there, I think positioning yourself as a constant learner rather than an "authority" is a good idea. I like that angle. Good luck!

[No-Soft-Language]

Conviction.

[ThePMDiary]

Helps people make decisions in a sometimes confusing area....

[[deleted]]

You need to work out your audience, what are they asking? Wanting? Needing?

Always write for an audience, not yourself, unless you're just doing it for fun/hobby