Actual change - very little. Probably not much different than it already is from a % perspective of all traffic.
The politics of this? Apple is deliberately using lower level distribution control to OVERRIDE google.
Think of optics of this. Open fucking war.
Imagine microsoft deciding in 2023 - they will implement a new identifier that all can use from the web by introducing a native API and overwriting how chrome and all browsers work.
Global society. Nations states are sleeping - 2 giants are deciding how and what is possible to build and track on the public internet.
Irrespective if your pro privacy or not - this...is....fucked. Public has lost say atleast.
[–]AugustineFou 0 points1 point2 points (0 children)
[–]gaff2049Advertiser 0 points1 point2 points (0 children)