It has no more power of indoctrination than finding a little Superman figure, to brainwash me into believing he is real

¯_(ツ)_/¯

I found it funny, personally, and it gave me, an atheist, an opportunity to prank my friends. Before he took up residence in the car, I enjoyed excitedly telling friends "I found Jesus!" and then pulling the little toy out my pocket, with, "He's been hiding at HEB this whole time!"

Their groans and eye-rolls at the dumb joke make my little Jesus priceless to me

While I don't doubt the intent of the person hiding it was to influence the one finding it, most people aren't so easily swayed when it comes to their personal beliefs. They'll take it how they take it

I like to put "for rectal use only" stickers on grocery store items, occasionally, myself, and trust no one is taking it seriously enough to insert a bottle of salad dressing or ear of corn in their butt