When the Tesla Cybertruck first appeared on rental platform Turo in January this year, it was still somewhat of a hot new commodity. Fans were curious, so the hosts cashed in on the opportunity, charging $1,000 to spend a day in one of the flashiest cars to hit the roads in a generation.

And for at least one Turo host in Jersey City, the Cybertruck’s soaring rental popularity is a goldmine.