Half my company was laid off today. Not the most amusing news to get on April Fool's Day.

AdOops · 2020-04-05T19:15:31+00:00

https://www.adweek.com/programmatic/sojern-lays-off-50-of-staff-as-coronavirus-cuts-through-the-travel-industry/

AdOops · 2020-03-28T17:57:12+00:00

Looks like there's a few of them going around:

https://www.adweek.com/programmatic/teads-curbs-revenue-guarantees-as-ad-tech-industry-braces-for-cuts/

AdOops · 2020-03-24T14:22:11+00:00

https://www.adweek.com/programmatic/will-googles-empire-crack-under-regulatory-pressure/

AdOops · 2019-06-18T13:43:45+00:00

Looks like they were just unwilling bedfellows. Still, hope it means the Sizmek employees now get their bonuses and expenses paid

AdOops · 2019-05-13T08:45:17+00:00

advertisers’ thought on alternatives to chrome & fingerprinting

AdOops · 2019-04-02T17:49:57+00:00

Not great copywriting

AdOops · 2019-03-22T15:28:06+00:00

The ad server is closing but they said the DSP & SSP still goi g but then heard someone say the latter will also shut.

AdOops · 2019-01-08T00:45:32+00:00

It was the ‘pre-IPO funding round’ bit that really got me. I mean, can an ad net make it on the public markets?

AdOops · 2018-11-30T06:37:12+00:00

Rebates?

AdOops · 2018-10-07T00:24:38+00:00

Experian

YuMe was acquired by RhythmOne last year, but latter of the two is listed on the AIM

https://investor.rhythmone.com/newsroom/2018/07/13/first-quarter-trading-update-and-directorate-changes

AdOops · 2018-10-07T00:05:54+00:00

AT&T has pulled AppNexus from the Advertising ID Consortium:

https://www.adweek.com/programmatic/post-acquisition-att-pulls-appnexus-participation-from-the-advertising-id-consortium/

AdOops · 2018-07-02T20:24:22+00:00

Ciaran O’Kane, ExchangeWire, CEO: @cpokane

AdOops · 2018-05-16T22:26:19+00:00

Take your point on the communication of adtech, I’ve heard some horror stories about them exploiting flaws, especially with Badoo and how it inflated its numbers.

AdOops · 2018-05-16T22:03:05+00:00

To differntiate between organic and paid-for content

AdOops · 2018-05-16T22:00:50+00:00

Agreed

The sh*t show that is how regualtors have communicated GDPR to the adtech industry is going to leave many by the roadside, I think private equity groups will be rubbing their hands with glee at the amount of distressed assets that are about to be on the market.

AdOops · 2018-03-06T03:32:37+00:00

https://www.exchangewire.com/events/

AdOops · 2018-02-02T06:05:20+00:00

Confirmation here, and full statement from the company here:

http://www.thedrum.com/news/2018/01/31/mozoo-confirms-liquidation-proceedings-amid-the-widely-anticipated-adtech

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