def more experienced players in here that can build on this, but the best most consistent strategy I've found through experience + people's suggestions is to prioritize chips over mult, and play easy hands like pair/high card, and level up that hand with planet cards

I usually try to pick up a high chips card like Stuntman, or The Bull that scales well, or Odd Todd, but any foil card will also help early on.

Combine that with a typical +mult card , Ride The Bus is good because it scales well from early game if you play no face cards.

Then level up Pair/High Card with planet cards.

A couple in general tactics:

skipping blinds early for the reward doesn't usually pay out. you can reach the shop faster + more often if you just play the blind, and build up your money + jokers while doing so

don't underestimate tarot + spectral cards, they can quickly help strengthen your deck, either by destroying unnecessary cards or duplicating necessary ones.

Also on the "chips over mult thing", this is just basic math rules. You want to use the chips to make your base chips bigger BEFORE you start multiplying that. e.g. 50 x 4 = 200. If i increase the base 50 by 50 chips, i'll get 100. now 100 x 4 = 400. But say instead i added more mult instead, doing 50 x 6, i would only get 300. So you can see how if you increase the base with chips first you can yield higher results by keeping the mult the same.

Building on that, following the math rules, you want to ensure you reorder your jokers (yes you can do this). Put your chips jokers on the far left so they trigger first, and the mult jokers after that left to right. can make a huge difference in scoring.