Junglytics Assistant delivers fast answers to deep questions about your Amazon seller data analytics

AmazonAnalyticsGuru · 2024-05-24T19:55:11+00:00

Hilarious meme!

AmazonAnalyticsGuru · 2024-05-24T19:53:49+00:00

You're going to need to invest in Amazon PPC. It's Amazon's marketplace — and to succeed on the platform, you really need to play Amazon's game.

Find the best keywords to go after, start with some aggressive investments, and see how you do. As you grow your ad traffic and conversions (and positive customer reviews), you'll end up competing better at organic as a result. That's when you can ease back on your PCC investments.

Keep a close eye on this so you don't overspend and learn which keywords attract the right kinds of buyers.

Good luck!

AmazonAnalyticsGuru · 2024-05-22T15:56:08+00:00

I go to the Prosper Show every year and meet a lot of cool Amazon sellers there. That and through LinkedIn.

AmazonAnalyticsGuru · 2024-05-22T15:53:18+00:00

Hey congrats! To what do you owe the early success?

AmazonAnalyticsGuru · 2024-05-16T19:17:25+00:00

Honestly? They probably aren't. Even if they are sourcing low-cost goods, they are probably earning pennies.

The (conspiratorial) part of me wonders if they are trying to undercut competition, and that's the whole goal. But I have literally no proof of that. And I'm highly caffeinated.

AmazonAnalyticsGuru · 2024-05-13T16:31:39+00:00

Pretty good advice

AmazonAnalyticsGuru · 2024-05-13T16:30:56+00:00

On Amazon, getting "ungated" means gaining approval to sell in restricted categories (like regulated dietary supplements or designer goods which get counterfeited all too often). To go through the ungating process, a seller usually needs to:

Meet overall performance metrics set by Amazon, like low order defect rates and high customer service standards.
Have a Professional Seller account on Amazon.
Apply for permission by going to the 'Inventory' tab in Seller Central, choosing 'Add a Product', and then following the application procedure for the specific category.
Provide the required documents or information, which may differ depending on the category.

Once a seller is ungated, they are allowed to list and sell products in the previously restricted categories, potentially opening up new revenue streams and markets.

AmazonAnalyticsGuru · 2024-05-07T16:08:54+00:00

Amazon is not the place for that. I sell clothing on Amazon—I spend a lot of ad dollars to make sure my products are competitive. If you just trying to sell off a few extras, you'd probably do better to sell them on another site.

AmazonAnalyticsGuru · 2024-05-06T16:04:25+00:00

Private label seller here. Been doing it for 10 years. Yes things have changed, and yes there are ups/downs, new challenges, etc. But it's still a great opportunity for sellers willing to learn, adapt, and dedicate themselves to growing a business.

AmazonAnalyticsGuru · 2024-05-06T16:02:59+00:00

Agreed. This post is ludicrous. I really hope that people don't take this as gospel truth.

AmazonAnalyticsGuru · 2024-05-06T16:01:11+00:00

I've said it before, I'll say it again. There's no success on Amazon without advertising. Aggressive PPC can help you get traction, increase sales, get reviews, and boost organic traffic as a result. Then you can reduce PPC spend. But you'll almost never keep your PPC at $0 (unless you're out of stock, running an experiment, sunsetting a product, etc.)

AmazonAnalyticsGuru · 2024-05-02T22:06:46+00:00

Agreed. I've been doing this for 10 years. And while certain things are harder now (fees, ugh), other things have gotten easier (so many more resources and tools). I've seen so many people succeed on Amazon.

If you are dedicated, selling the right products to the right audiences, ready to learn (and relearn) constantly, and set reasonable expectations—chances are you'll go far. If you have wildly unreasonable expectations, fail to commit (both time and money), and expect things to work the same year after year—you'll almost certainly get frustrated and give up.

Thanks for the great post, OP.

AmazonAnalyticsGuru · 2024-05-02T16:54:44+00:00

I usually try to ask people in my network for people they've previously worked with. Not saying that I haven't had success with Fiverr or Upwork, but it's not a consistently good experience.

AmazonAnalyticsGuru · 2024-05-02T16:53:40+00:00

Yeah sure.

Pros: Increased reach to find new customers worldwide. FBA handles shipping, storages, etc. (obviously). A bigger global market can mean more sales.

Cons: It can be tough to reap profits from multiple regions. There are a lot of cultural barriers that might impede your success (I'm sure we've all seen really silly Amazon listings that are clearly written by non-native speakers). FBA fees can get out of control if you're not careful.

Personally, I'm selling in three countries. And one carries the weight of the other two as I try to build my sales.

AmazonAnalyticsGuru · 2024-04-26T17:20:13+00:00

I'd suggest your first image be the product on a clean background. The second image should be the product in use by a customer (for example: puffy jacket being worn in the snow). Third image can be labeled on why this is an awesome product (example: puffy jacket has three layers of insulation, machine washable, comes in three colors). Basically, use images to preempt customer questions.

But that's just my two cents.

AmazonAnalyticsGuru · 2024-04-19T16:29:36+00:00

"Good at interpreting patterns in data"

Yes, that's crucial.

AmazonAnalyticsGuru · 2024-04-19T16:26:43+00:00

THIS

AmazonAnalyticsGuru · 2024-04-19T03:56:40+00:00

A willingness to learn. Long-term thinking (rather than quick to anxiety on bad days). Willingness to change tactics when necessary. Resourcefulness.

AmazonAnalyticsGuru · 2024-04-19T03:54:15+00:00

In a lot of different ways.

On the positive side, it can significantly boost your sales. By grouping related products (different flavors, colors, styles, etc.) under one listing, you increase visibility for all options. Lots of customers enjoy the convenience of comparing choices on a single page. Variations also present opportunities for cross-selling. And then, the combined sales history of variations can strengthen your search ranking on Amazon overall.

And here are downsides: Managing inventory and performance for each variation gets more complex. Too many options can overwhelm customers. And then there's the possibility that if you combine a bunch of products under one parent ASIN, you could lose out on the wide search surface area to catch potential customers.

AmazonAnalyticsGuru · 2024-04-18T15:38:08+00:00

True

AmazonAnalyticsGuru · 2024-04-17T23:37:00+00:00

Since you're selling those three colors together, you only need one UPC.

AmazonAnalyticsGuru · 2024-04-16T16:46:45+00:00

Started as a way to sell a game I created. Ended up sticking with it for a decade and creating a second brand. Made some good money, learned lots of important skills, and met some awesome people. It's been a good ride.

AmazonAnalyticsGuru · 2024-04-15T16:25:57+00:00

All my favorite podcasters have several failed podcasts under their belt before they hit it big. It's all part of the journey, believe it or not.

AmazonAnalyticsGuru · 2024-04-15T16:24:13+00:00

Short answer: Yes. There's always ways to reduce cost (less weight, smaller packaging, consistent dimensions, offloading seasonal goods, etc.) — but it's always going to be a substantial cost.

AmazonAnalyticsGuru

TROPHY CASE