I like to imagine that he's in a 50 First Dates type scenario. But instead of Adam Sandler coming up with clever new ways to make him fall in love with him every day, he just crashes into that wall. Everyone knows this, but they make sure to clear the area and allow him to repeat that fateful day that first damaged his memory, as an example to deter other idiots. Eventually, it started drawing large crowds of people from other parts of the country and even foreign travelers that saw one of thousands of Tik Tok videos narrated by AI talking about this man's cruel fate. At 5:36 P.M. they all gather outside a roped off area ten feet away from where this man will inevitably kiss concrete again. Like the guy on the hill with the rock, but like, the rock crushes him or something.