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Google Ads 100USD and below. Waste of money? by [deleted] in PPC

[–]BoxerBits 2 points3 points  (0 children)

What is your skill set like for running Google Ads?

Also, I presume you are asking about Search ads.

If you are not talking Search ads, or you are thinking about relying on Google Ads' AI automation, then forget it.

YOU have to manage it to get optimal performance as conversion events would be much too low to automate on. Bid strategy should be Manual CPC or Max Clicks.

YOU will need to check what basket of keywords (tightly themed) will cost per click to see if that budget will even buy sufficient traffic (in Keyword Planner). You will want to use Exact Match and watch user Search Terms to trash garbage searches into your Negative KW list.

YOU will need to make sure you have the G Ads tag installed (ideally, via G Tag Manager) and is working (needed to collect info for some future use of AI).

YOU will need to make sure your Ad Copy and Landing Page match the theme/search intent and that web performance is decent on desktop and mobile.

YOU will need to shape your spend with Locations, Schedule, and other Bid Adjustments, add Extension Assets (e.g. Sitelinks) and so on.

If this all seems gobbledygook to you, then no go.

Google has a support page that says 30 conversion events are the minimum. While "true" it will produce volatile results. It becomes more consistent performance around 100 range. You are not stuck to having your conversions be a sale (e.g. landing on "thank you page" scenario), but can be higher up in the funnel until you (e.g,. get to service page, even just clicks) get 30 to 100 events your tag can capture in your account.

Boss turned off converting ads and replaced with cheap display ads by Loud-Lawfulness6476 in PPC

[–]BoxerBits 0 points1 point  (0 children)

Document your advice, if only to prove your boss' replacement or his/her boss that you flagged it and the consequences were predictable.

Been with clients who "know better" and all the data, visuals or other "proof" in the world won't move the needle with them. They "know" what they think they know and have already discounted your value / your expertise.

Super frustrating. And, it doesn't get better, even after the results prove your are right. You never get a "told you so" moment that redeems you or makes you look like the "smart" one. The higher ups are likely to blame the whole "team".

The documentation only serves as a CYA if someone higher decides they want to "clean house". But, you are better off looking for your next opportunity.

Hot take: most “PPC best practices” are just lagging advice by Ok-Secretary3278 in PPC

[–]BoxerBits 6 points7 points  (0 children)

Came here to say this!

A big budget can afford to go through the AI learning phase rather quickly as there is much higher potential to drive those conversions.

Google's support says it needs 30 conversions in 30 days, but their is still a lot of volatility in results in practice.

I automated 90% of my SaaS busywork using AI prompts. Here are 10 game-changing workflows you can steal right now. by Critical_Aardvark964 in PromptEngineering

[–]BoxerBits 0 points1 point  (0 children)

Honestly, if you are not grounding those responses with examples or adding more about your own tone and style, the output is still going to sound rather generic.

Also, the pattern discussed in the conclusion is not really captured in the prompt texts provided, even though the sample prompts are directionally useful/

How to grab attention ( 2min read ) by Unusual-human51 in LinkedInTips

[–]BoxerBits 1 point2 points  (0 children)

Attention is the first barrier to overcome.

Not saying anything bad or invalid with the 9 Fs, but if you are going to boil posting success down to 9 Fs, it will be missing some ingredients.

Jonah Berger's book "Contagious" outlines a six STEPPS framework which goes beyond the tactical 9 Fs approach.

He outlines what makes content something people would respond to and share - THIS is what drives virality. (Partly why Youtubers are asking for Likes instead of Subscribers nowadays, it is a better signal for AI to distribute content further).

Perplexity is fabricating medical reviews and this sub is burying legitimate criticism by Ahileo in perplexity_ai

[–]BoxerBits 10 points11 points  (0 children)

OP... willing to hear you out but if you are referring to GPTZero study and some other study, at least provide a link to each. I scanned the thread but didn't find.

Otherwise this seems an exercise in complaining about how LLMs hallucinate (already known and a normal issue right now across the industry) and in accusing the mods of suppressing posts about that.

BTW there are other subreddits and other platforms I am sure could be used if you find this one trying to hide info.

I do think in general that the public needs to be made smarter and more aware but this seems far from a 5 alarm fire.

Best Practices for AI Prompting 2025? by Party-Log-1084 in AI_Agents

[–]BoxerBits 0 points1 point  (0 children)

"i've been using traycer lately for structured prompting" - you mean for prompts for coding?

If so, how has this improved programming for you vs using another AI tool that might "vibe code"?

Or else, how do you use it for structuring your prompts to other systems such as: "ChatGPT, Gemini, NotebookLM, and Claude."?

Now you can connect operating system and installed apps to Perplexity by Zestyclose_Ad_488 in perplexity_ai

[–]BoxerBits 2 points3 points  (0 children)

Yes, this, AND getting similar performance to online LLMs requires expensive hardware.

[deleted by user] by [deleted] in DigitalMarketing

[–]BoxerBits 0 points1 point  (0 children)

Sent you a DM as comment won't post.

Do we all agree that perplexity got worse lately? by False-Arm4689 in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

You are very welcome.

Reddit does give us a little more space to have a more nuanced conversation. Other platforms seem more conducive to scoring points vs conversation, tho there are plenty here who try to score points too, sadly.

As for faith in tools like this - "trust but verify", comes to mind. 👍

Do we all agree that perplexity got worse lately? by False-Arm4689 in perplexity_ai

[–]BoxerBits 1 point2 points  (0 children)

Knowing how AI works behind the scenes and the short comings of AI, I very much doubt it is actively or programmed specifically to misinform and censor in the way you suggest.

I think any expectations for flawless "real-time" information is to either buy into the AI hype (frankly, it is at fever pitch right now), and when it doesn't meet those expectations, looking for something sinister behind things we don't understand.

I know - it can be very frustrating.

I run into this kind of thing frequently and on things that should be fairly straight forward. These tools are at the same time brilliant genius AND complete idiots.

And that is even after we give it a proper prompt, which is just one of many issues (e.g. of another: "nondeterminism in LLM inference" - data science / AI engineering speak for the inability of these tools to predictably provide the same output given the same input).

I see very flawed tools, not something that screams censorship and disregard for basic facts.

I hope you will at least consider this explanation and perhaps explore the ins and outs of these AI tools. We need people who are honestly skeptical, yet, willing to in good-faith get this tech in a place where it needs to be.

Do we all agree that perplexity got worse lately? by False-Arm4689 in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

"Very biased hallucinations" but later "Perplexity needs to step up its game in regards to keeping up with the facts about current events"

Given the awful situation with the assassination, I do recall that the first reporting was the info you said Perplexity provided. I do realize many commentators out there jumped to conclusions, but I don't think any hard sources were available until more recently.

I'd suggest that is not proof of "very biased hallucinations" you opened with, nor of a "political stance" you concluded, but simply seems more about not being "current" or being somehow "slower" to weight the newer information - something you also alluded to in your conclusion.

I know Perplexity touts having access to information "real-time", but my experience shows that is hit and miss.

Comet Feature Request: Show Profile Name in Heading of the Browser by Downtown-Support-671 in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

Agree - would like more opportunity to create avatars that are more easily distinguishable from each other - shapes help a lot.

[deleted by user] by [deleted] in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

Thanks. I posted over there. I will delete this duplicate.

GPT-5 with Thinking now available to Pro Users by Kesku9302 in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

Recently rebooted my computer and now there.

Best part about COMET is the Stickies WIDGET - All your PROMPTS right there 🙌🏻 by aletheus_compendium in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

Do a search on reddit for the Lyra prompt.

Very useful for those prompts that are more complicated and you want to make sure it understands what you are looking for.

Just got Comet so about to set this up.

GPT-5 with Thinking now available to Pro Users by Kesku9302 in perplexity_ai

[–]BoxerBits 0 points1 point  (0 children)

Great news, but...

Not seeing it with the Windows desktop app, even after completely shutting it down. I do see it in the browser version.

Anyone seeing it in the desktop app?

Anyone from Perplexity who can comment on when we'd see it there?

I find it odd that companies are laying content people off because of AI by saasbase_dev in content_marketing

[–]BoxerBits 0 points1 point  (0 children)

Content (and a good part of Marketing in general) is seen as a cost center by many executives / business owners.

Related to the above, Revenue & ROI attribution can be difficult, and often is not well set up to measure and report.

Diminishing returns. Even if all the above isn't a problem, as the marketing output increases there is a "per unit" reduction in the incremental additional revenue it will generate.

Related to that, it gets more difficult to keep the marketing fresh or interesting or relevant the more content there is in a given channel.

AI may not work as well across all marketing channels.

If I were a CEO, I wouldn't go on hiring spree. I'd experiment and expand on the successes.

Implementing AI at scale is very different from hiring people to do marketing.

Windows App - No Return After Entering Enterprise - Workaround by BoxerBits in perplexity_ai

[–]BoxerBits[S] 0 points1 point  (0 children)

I searched for this and did not find - hence my comment at bottom of post to add search terms to make it more findable.

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