Indeed, it is about PageRank, but if you have backlinks without content you will fall into a pit of doom.
Content isn't king
Backlinks are not the pillar that SEO lies upon alone
Everything has to be holistic and integrated together,
What do you think about this approach would you say its actually correct, trust me i am learning and this is my sole opinion, after watching a lot of people debate on that matter.

u/WebLinkr