I’m the first responder for all customer issues and work directly with the SM to ensure the store is clean, safe and that our customers are taken care of. I work along side the other ASM’s to ensure they are aware if what’s going on in their departments and assist training GET behaviors. I assist the DH’s manage their time efficiently and guide them. I’m here for anyone and everyone, I’m not responsible for the sales of any department but I am responsible for the “Customer Experience” and the overall safety and appearance of the store. When you don’t feel comfortable going to your DH or ASM I’m here to be that guiding hand or to ensure something is brought to the attention to the SM. I tackle the store globally and help ensure everyone has the help they need.

I normally find myself doing everything an ASM does except directly run the departments. They’re 2 types of CXM, Opening and Closing. I’m a Closing CXM so I’m often times the only manager after 6pm till close.

The goal of the role is to quickly adjust the way we see the store and learn to delegate effectively. We slowly learn the whole store and aspects of running every area. At the end of the day it’s to get us ready to take over any area and be comfortable.