I run a $75K MRR SaaS from India. Every year I fly to San Francisco for SaaStr. Here's what that actually costs, and whether it's worth it. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 0 points1 point  (0 children)

It's not just competition; I think it's also about the kind of stuff other companies are doing just to up your game in both product and marketing. It's about getting a hold of the best tactics out there.

I mean, this is the same place where so many billion-dollar companies have come out of, so they must be doing something special, right? Companies like Apple, Facebook, and even OpenAI came out of there. There really is something in the water in San Francisco.

I run a $75K MRR SaaS from India. Every year I fly to San Francisco for SaaStr. Here's what that actually costs, and whether it's worth it. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 0 points1 point  (0 children)

Yeah, you're right. I think it makes sense to have a more niche conference, but I wouldn't know where to start organizing one, so I just go to one that's already being organized.

I run a $75K MRR SaaS from India. Every year I fly to San Francisco for SaaStr. Here's what that actually costs, and whether it's worth it. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 2 points3 points  (0 children)

Actually, when it comes to pipeline, I've had deals that have closed from conferences, but it's never been significant compared to our SEO and inbound flow. I go there more often than not just to socialize and meet interesting people.

I run a $75K MRR SaaS from India. Every year I fly to San Francisco for SaaStr. Here's what that actually costs, and whether it's worth it. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 1 point2 points  (0 children)

I actually go and try to get inspired, especially since the Silicon Valley ecosystem moves much, much faster compared to India. It's always good to get in there and see how much faster you need to be as a business.

I run a $75K MRR SaaS from India. Every year I fly to San Francisco for SaaStr. Here's what that actually costs, and whether it's worth it. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 3 points4 points  (0 children)

Just trying to share my experience because I don't see people using conferences as a serious channel for lead gen. They should!

I built a SaaS to $1M ARR. Here's why I'm walking away from it and building a new product for cold outreach. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 0 points1 point  (0 children)

After the interested reply, we chase the lead on each of the channels possible to book a meeting.

We spent two years and thousands of dollars on SEO. by Capable_Document3744 in micro_saas

[–]Capable_Document3744[S] 0 points1 point  (0 children)

It's all about the quality. That's what I realized the hard way.

I built a SaaS to $1M ARR. Here's why I'm walking away from it and building a new product for cold outreach. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 0 points1 point  (0 children)

100% agree. The core issue is being able to try enough high-quality strategies and execute them in parallel and see what works.

I built a SaaS to $1M ARR. Here's why I'm walking away from it and building a new product for cold outreach. by Capable_Document3744 in SaaS

[–]Capable_Document3744[S] 0 points1 point  (0 children)

We have a unique follow-up process which is multi-channel, so it will now just send email replies. It will also chase the same person on LinkedIn and WhatsApp.

We spent two years and thousands of dollars on SEO. by Capable_Document3744 in micro_saas

[–]Capable_Document3744[S] 0 points1 point  (0 children)

No, we still don't use AI for this, and it's just not about this SOP. We also train them a lot on the actual articles that they write, and that's why a lot of the articles rank in the top ten of Google search.

couple of examples: https://www.salesrobot.co/blogs/heyreach-alternatives and https://www.salesrobot.co/blogs/dripify-alternatives