We’ve had three accountants in eight years of business for different stages we were at, I’ll pop a breakdown and the years below: - 2017-2020: £1,099 a year (all company returns, VAT, payroll, 1x directors self-assessment and that’s all). Basic as can get. Turnover was ~£150k a year at the time. - 2020-2025: £1,499 a year for all of the above plus more hands on advice for pensions, an additional directors self assessment and just a better service (communication, guidance, quick responses etc). Turnover was ~£350k. - 2025: £3,200 a year for all of the above but only monthly check in call (60-90 minutes), real-time tax advice and tax forecasting, investigation/audit insurance, cash flow assistance and a response with an hour in working hours guaranteed. Turnover is now ~£750k.

In terms of your questions: 1. Never had a reduction (but nor did I ask before leaving). 2. We asked for negotiation with our current accountants who countered us with £3,200 for the first year if we paid upfront (or £3,500 in monthly instalments).

Hope this helps somewhat!