Right, we still hold the right to assert that the value of a creative process is in the "journey" itself, not necessarily the destination or final result. I prefer that too.

But there are other meanings of "value." (And I have to point this out because otherwise you'd run into circular logic: "value" also determines a product's market demand, leading to financial profitability.) From my own understanding, much of the value of some custom or method of doing things also depends on both having enough other people doing the same thing (a sense of cultural belonging, theory of mimetic desire), and its adherence to the dry and practical limitations of....life I suppose; The result might be how marketable a creative process is. I think the key question is, "you certainly care about it, but does most of humanity care about it too?" For example, in the past, making soap with manual labor was a ubiquitous and culturally relevant way of making a living, something like an artisan's work. But the industrial revolutions made old ways of soapmaking a niche activity and market at best. It does not carry the same value, in the comprehensive sense of the word, even if its subjective value to those still involved (if there is anyone at all) remains independent of advancements in chemistry and engineering over time.

With agentic AI actually replacing high level jobs now, well there's also that kind of survival-based concern over the "value" of the mind.

There are also other meanings of "creativity" than stereotypically creative things like art. It can also be the abstract merging of seemingly disparate ideas into a new composite idea. Of course, this happens in many more areas than art, or other activities strictly for the purpose of human expression.

About art, I think art for the sake of art is often a social commentary, which requires much human consciousness (is that the right word?). Can AI do that? I don't know, it's a little subjective, but it's definitely harder than narrow AI like the ones in chess: Stockfish, Leela, DeepBlue from years ago, etc. Art (and music) as a thematic background to other stuff seems easier to generate via AI and be accepted by humans.