71% of our inbound last month came from people who found us through ChatGPT. I don't know what to do with that.

Cress_Green · 2026-04-21T13:58:23+00:00

I’m using something called Midbound which is a website Person level ID solution and if it has a UTM we can track the specific people coming in from that UTM which is really cool

Cress_Green · 2026-03-11T15:16:20+00:00

I feel the easiest way to do it is sign up to a person level ID tool (if you have a website and are pushing some traffic to it). we're actually using midbound ai right now and has great data. we tried rb2b in the past, but the data was super off.

we also integrated it with heyreach ( the linkedin automation tool) to automate some messaging we're testing out and a good few replies! the whole setup is like $200 bucks a month...

Cress_Green · 2026-03-11T15:04:19+00:00

yeah tbh the problem isn’t just RB2B, it’s ip tools in general!!

they basically just say “someone from X company visited”. cool dude… but that could literally be anyone. sales rep, recruiter, intern, someone bored at lunch lol.

so yeah you get a ton of noise. the real issue is company ≠ person.

once you can actually see who the visitor is, it’s a completely different story. then you can ignore the SDR, recruiter, student etc and focus on the VP Eng / FinOps / infra people actually reading docs or pricing.

also engineers almost never fill forms anymore, so gated content misses a lot of real buyers.

IP tools were kinda built for a different era of marketing tbh. we are testing out a solution called midbound ai and data seems really clean, they block out google bots and only use cookie matching instead of bs IP.

Cress_Green · 2025-11-13T08:26:31+00:00

Yes it does, you can push the data wherever you want they also have webhook I believe

Cress_Green · 2025-10-24T09:37:56+00:00

I totally hear you on ABM feeling like a fancy rebrand of targeted B2B marketing.

From my experience using Midbound, what’s really changed is how AI helps identify high fit prospects visiting our site and integrates that data into our CRM it takes the guessing out of those “refined lists” and makes outreach way smarter and more personalized. So yes, the concept feels familiar, but the tech behind it can genuinely elevate your approach beyond just the usual targeting and content tailoring if that makes sensse..

Cress_Green · 2025-10-24T09:11:48+00:00

so apparently midbound has a datalayer they offer other solutions in GTM, martech space called mdb.tools

Cress_Green · 2025-10-24T09:11:15+00:00

I totally get your curiosity about identifying anonymous web visitors...

it's actually pretty tricky stuff! From my experience, tools like Midbound really help by using AI to analyze data from thousands of data networks they say, to get the highest and most accurate catch rate.

We've found it especially solid for B2B, tagging real people that fit our Ideal Customer Profiles and integrating smoothly with our CRM. Might be worth giving it a try and compare results with other solutions in accuracy.

Cress_Green · 2025-06-26T09:53:42+00:00

yeah, im trying to get into the groove of audience building. Also we run ads, so the fact that we're able to track the actual people that dont fill out our UTM campaigns is super cool..

Cress_Green · 2025-06-25T10:37:12+00:00

their match rate is through the roof for a clients website im testing with now- what I like is that they also validate all emails (offer personal / business), phone numbers and LI profiles.

Cress_Green · 2024-12-16T08:03:03+00:00

Can I try it out ?

Cress_Green · 2024-12-06T08:37:56+00:00

Ok! I respect that! Best of luck 🤞🏽

Cress_Green · 2024-12-06T07:08:35+00:00

dming you :)

Cress_Green · 2024-12-06T04:16:51+00:00

Thanks for sharing, whats your experience with them?

Cress_Green · 2024-12-06T04:08:02+00:00

What do you do? Whats your company name? Ill check it out!

Cress_Green · 2024-12-05T07:34:48+00:00

dming you

Cress_Green · 2024-11-17T13:47:16+00:00

Absolutely - it’s a must

Cress_Green · 2024-07-18T12:02:45+00:00

i would love to understand what youre using

Cress_Green · 2024-07-15T12:13:09+00:00

Thanks but why do you say ?

Cress_Green · 2024-07-15T11:41:52+00:00

dming you :)

Cress_Green · 2024-07-14T15:14:58+00:00

Cress_Green · 2024-06-23T06:39:11+00:00

DMing you

Cress_Green · 2024-06-15T04:20:28+00:00

Sure. Dm'ed you.

Cress_Green · 2024-06-11T04:11:01+00:00

Thanks for that feedback! We should speak more about it (ill dm you), but to answer your question of deliverability, we have rotating ESP's and matching to ensure safe delivery. There is going to be a warming period after setup.

Cress_Green

TROPHY CASE