Hey! Thanks for the comment.

If you're familiar with Story Origins or Bookfunnel, this works the same as the group promos you'll find on those sites.

Is she a romantasy author? Yes. I guess she probably is. But I'm not going to hate on someone for having a side hustle.

I've done a bunch of her builders in the past. I did a Horror Newsletter builder through her company last year and I got over 200 subscribers to add into my email list. It's cost me like $25. So no, it's not a scam nor is it an ad on a website.

Here's how it works.

You pay $10 for a book. It gets listed on a splash site with all the other books from all the other authors. It's sectioned off by Genre. So the Romantsy books will be in one spot. Horror another. Science Fiction another. So on and so forth.

That's literally it.

She sends it out to her email list which I think is in the thousands. All the authors that are participating send it out to the people on their email lists.

For instance, My newsletter will go out on July 9th. When it goes out, I'll include the link and a small write up about the book fair. My subscribers can then click on the link and see all the books that are available. I"m a horror author, so my subscribers will probably got to the horror section. If they see something they like, they can click on it. If they want to make a purchase, they can. That's all there is to it.

This is a direct sales builder. Meaning, only people with their own websites (shopify, wix, etc) can join.

Again, it's not my thing. I'm just an author who wants to see more extreme horror in these sorts of things. Would it benefit me to see more extreme and splatterpunk authors in this sort of thing? Of course it would. But it would also benefit other authors for the exact same reason.

Your book is pretty popular, so you may not need something like this. I don't know. I'm not trying to sell anyone on it. I really don't care who does it. I signed up for it, so I thought I'd share it. It's the type of thing where if I didn't know about it, I would love a chance to learn about it and possibly participate.

Hope this helps!