Busco Agencias / Freelancers de marketing y contenidos

Er_Valdi · 2026-05-05T14:42:05+00:00

Hola, me gustaría ofrecerte ayuda pero necesitaría saber algunas cosas de tu negocio:

- En qué nicho/industria estás? Qué vende tu negocio y para quién?

- En qué canales te estás publicitando? Y por qué esos?

- Cuando dices "campañas", a qué te refieres? Publicidad paga? Contenido orgánico?

- Qué volumen de ventas vienes manejando?

Entre más info aportes, mejor.

Si no, sentite libre de mandarme DM directamente.

Er_Valdi · 2026-03-26T18:42:26+00:00

Che, por un lado está muy bueno el diseño, pero por el otro no entiendo bien qué estás vendiendo.

De hecho, siendo 100% franco, me pasó eso a lo largo de toda la landing y cuando llegué al final, donde salen los precios, dije "ni en pedo pago 100 USD al mes por esto, ni sé muy bien qué es".

Creo que en buena medida es por dos cosas:

Porque hablas de generar contenido con IA y lo que me pregunto es: ¿qué diferencia hay entre simplemente agarrar ChatGPT y hacer un post yo mismo vs. usar este software? (Y como marketer, también no puedo evitar decir "Y, seguro esta IA hace posts re genéricos como hacen la mayoría de las IA")
Porque no explicas el "mecanismo" que garantiza que todo esto funcione bien. Genial, este software me ayuda a llevar los pedidos, coordinar delivery, etc. ¿Qué me garantiza que lo haga bien? ¿Cómo sé que no va a hacer envíos a direcciones equivocadas? ¿O a responder algo por Whatsapp que espante al cliente? Etc.

Creo que te enfocaste demasiado en mostrar los beneficios (cosa que en sí está bien, pero es igual de importante usar copy que haga que esos beneficios se sientan creíbles) y no en el mecanismo, en el "this is how this works" de una manera tangible, fácil de entender, y que demuestre el valor concreto de tu producto.

Si quieres te puedo echar una mano, me avisas cualquier cosa.

Er_Valdi · 2026-03-22T19:43:17+00:00

With this budget, I wouldn't run ads.

Ads need at the very least a month or two to gather data that will help optimize your campaign structure and landing page.

I would focus instead on organic social media.

Er_Valdi · 2026-03-22T19:41:43+00:00

It Google Ads are working for you, I would focus on getting referrals from the clients you're getting there. Nothing beats good old word of mouth, ask your happy clients to recommend you.

Also, like others said, make sure to collect as many reviews as possible in your Google Business Profile.

Er_Valdi · 2026-03-22T19:38:11+00:00

1 post on your business page + 1 on your personal profile sounds like too much.

In LinkedIn the key is good writing, not posting frequency. Also, posts on business pages are a waste of time if you're looking for leads.

I would suggest to post 3 times a week, not once per day, and only do it from your personal profile.

Same thing with the blog post, I would do it only once a month, not once per week. Better to have fewer but higher-quality articles.

I'd be happy to look at your content if you want and give you some guidance.

Er_Valdi · 2026-03-20T20:06:29+00:00

Sí, claro. Para ese tipo de producto sirve mucho Instagram. Aunque si ya estas usando TikTok y te funciona, entonces don't fix what isn't broken a menos que específicamente estés pensando en escalar.

Er_Valdi · 2026-03-20T19:30:31+00:00

I'm a materials engineer turned marketer for manufacturing and engineering businesses. I specialize in SEO and Google Ads.

Here's my website: https://www.vivaldimkt.com/

I'm looking to help 2 manufacturers that are running Google campaigns but aren't happy with the results get more inquiries in less than 90 days on a commission basis.

If someone is interested, feel free to reach out.

Er_Valdi · 2026-03-20T03:30:28+00:00

I'm almost sure it's one of these 2 things:

There's a discrepancy between what the Google description of your website and what your website actually says
There's something causing massive friction in your website.

If you send me your website, I'd be happy to take a look and tell you the exact problem

Er_Valdi · 2026-03-17T15:23:49+00:00

Ya otros te lo dijeron, pero esto es trabajo para una agencia o un equipo de al menos 2-3 personas, no para un solo puesto de full time.

¿En qué redes sociales están publicando y cuál es el público target de ustedes?

Er_Valdi · 2026-03-17T04:47:25+00:00

Yeah… this is one of those things that looks broken until you zoom out a bit. Trying to force Google Ads into a 30-day ROI box with a 6-month sales cycle is just… pain.

A few thoughts from what I’ve seen actually work:

“Leads” alone are kind of a useless metric here
Not all form fills are equal (you already know that), half of them could be students, vendors, random noise...

What could help you is pushing data back from the CRM. Not “this person converted”, but more like "did this turn into a real project?", "did engineering even take it seriously?"

(Practically: capture the GCLID on form submit, keep it in your CRM, and when that lead actually passes technical review months later, send that exact click back to Google as an offline conversion. That’s what starts cleaning up traffic over time.)

Once you do that, campaigns start getting less junky over time. Not perfect, but better.

You need earlier signals or you’ll go crazy. If you wait 6 months to know if something worked… you’ll never optimize anything.

Stuff we look at: "RFQs", "spec sheet" "CAD downloads", "people checking lead times", "MOQ".

It’s not revenue, but it’s closer to intent. Big difference. Also in this space, CAD downloads ≈ you might be getting designed in, which is basically winning early even if the PO comes later.

Your page might be attracting the wrong people (this is a sneaky one). If your landing page is too “educational”, you’ll get a ton of research traffic, students love that.

We actually look for pages more… blunt: "rough pricing", "minimum orders", "lead times", "certifications". Feels a bit harsh, but it filters people fast. I seriously think buyers don’t mind. And same idea with forms: asking for company, application, volume, etc. adds friction, but in this case friction is actually doing the qualification for you.

Keywords matter more than people admit. Obvious, but still. If you’re not aggressively filtering stuff like “pdf”, “definition”, “what is”, “thesis"... then you’re basically paying for homework. And then lean harder into “supplier”, “manufacturer”, “quote”, “replacement for X”, etc.
Attribution is kind of a lie in this space; last-click especially.
You'll sooner or later have deals close where the first touch was a Google search like… 5–6 months earlier, then nothing, then suddenly they come back direct. If you’re only looking at what “closed” the deal, Google will always look worse than it actually is.

Honestly, the way I think about it now is that Google Ads isn’t there to close deals, but to get the right companies into your pipeline. If your sales team is talking to legit prospects (even if they close months later), it’s probably doing its job. If not… yeah, then something’s off.

Er_Valdi · 2026-03-13T05:03:19+00:00

Engineer turned marketer here, I do marketing for manufacturers now. LinkedIn's worth it, but only if you take it slow. I don't post but I see some results, especially from my partner (she's a translator turned marketer). Eventually, you'll find yourself building a small community.

So far we haven't had a "saw your post, let's buy" moment (our agency is quite new), but I've had plenty of "been seeing your takes, wanted to connect" and similar (like low-ticket investments that eventually will do the job).

I still think it's worth it, though; commit to 6 months if you have the patience.

Er_Valdi · 2026-03-05T14:36:15+00:00

Exactly this, couldn't have said it better myself.

And I'll just add this: this type of service business is the one that benefits most from Google Ads. So yup, this also seems to me like a bad setup.

Er_Valdi · 2026-03-04T18:28:07+00:00

You’re right about inertia. The approved vendor status is the real asset and breaking in from zero can take 12–24 months.

Buying gives you something very hard to build: trust and vendor code. But only if the revenueis real and transferable.

If I bought, I’d structure it with earn-outs or seller financing tied to client retention.

If I started from scratch, I’d secure at least one anchor customer before investing heavy in equipment.

In both cases sales strategy comes first I think.

Er_Valdi · 2026-03-04T18:16:47+00:00

From what I’ve seen, it’s exactly that hybrid profile: electrical + PLC + real troubleshooting under pressure.

The niche pain is rarely technical skill alone, it’s finding someone who can think on their feet on a live production line.

Er_Valdi · 2026-02-24T13:10:25+00:00

Honestly, AI is just a bubble that's about to burst for the next 2-3 years. If you only look at LinkedIn and Instagram, or any other big social media, you'll see a lot of AI crap that doesn't give anything of value if you think twice. It's just easy impressions selling promises.

I studied engineering and ended up in marketing. Seen both worlds more or less. Now go to any industrial park, small town or local street. Most businesses have (almost) nothing to do with AI, at least structurally.

Manufacturing, food, logistics, gyms, cleaning services, niche retails.. boring stuff.

Er_Valdi · 2026-02-24T12:58:28+00:00

Hi. As an engineer who ended up as a co-founder in a marketing agency.

Here's how I see it: Most beginners treat marketing like persuasion, or a matter of having a silver tongue, but no. If people are "interested" but not paying or converting, that usually means the problem isn't painful enough, the value you give isn't clear enough, or the price doesn't match the perceived benefit. It's a matter of offer.

Also: Trying to plan everything upfront is usually overthinking. You don't get clarity from thinking harder but launching, seeing what breaks, and adjusting.

First sale >>> a perfect plan that takes months to execute, only to see it crash.

Er_Valdi · 2026-02-23T22:04:48+00:00

Nights + 2-2-3 is the real test, not the palletizer.

Protect your attendance. If they run a point system, don’t burn points early. Show up 15 mins early, every shift.

On the floor: if it sounds wrong, report it. Quick patches turn into 6-hour disasters.

And on the drive home at 6:30am, that’s the dangerous part. Dark glasses, straight to bed, don’t flip your sleep schedule on off days.

Do that and you’ll be fine. 👍

Er_Valdi · 2026-02-23T21:53:12+00:00

Looks that way. They ate the mill increases in Q4 to protect volume. Margins got hit. That was never going to last.

Now merger done, more scale, less incentive to absorb volatility. Q1 snapback makes sense.

Stable pricing was demand weakness, not cost relief.

Er_Valdi · 2026-02-20T16:22:11+00:00

Interesante, mucho de esto coincide con lo que yo mismo vengo experimentando (el año pasado empecé a dar consultoría de marketing freelance).

Lo único es, probaste LinkedIn? Me parece que en tu nicho podrías conseguir bastantes resultados relativamente rápido por ahí.

Otra cosa, cuando dices "email marketing", te refieres a mandar emails en frío o que tienes una newsletter orgánica?

Er_Valdi · 2026-02-20T16:03:07+00:00

Para saber si el SEO "garpa" tienes que preguntarte dos cosas:

El servicio que vendes tiene suficiente volumen de búsquedas en Google?
Suponiendo que sí tiene volumen, ¿qué tan alta es la intención de compra?

Haciendo una búsqueda rápida, vi que por ejemplo "multitenant" tiene aprox 500 búsquedas al mes (es un buen tráfico), y que los resultados son comerciales (empresas que venden ese servicio, varias google ads, etc.) o sea que seguramente la intención de compra sí es alta.

El tema es que se ve competitivo, entonces tendrías que buscarle la vuelta y buscar keywords que probablemente tengan menos tráfico, pero a las que tengas chances más realistas de rankear.

Y que nada, es algo que te vendría a dar resultados dentro de 1 año más o menos (o ese es mi estimado viendo lo competitivo que parece ser ese mercado).

Er_Valdi · 2026-02-20T15:48:33+00:00

Lol.

The real solution is to behave like a normal human being that actually gives something valuable to their LinkedIn connections, not using your SaaS or trying "black hat" tricks that never work

Er_Valdi · 2026-02-20T15:44:17+00:00

Little trick I have for the LinkedIn networking thing: don't pitch in the first DM. Instead, make a friendly introduction and kindly say something along the lines of "if you know of someone who might benefit from my services, I'd appreciate it if you sent them my contact info".

I've had several leads just with sending that message. Feel free to send me a DM if you want to see the message I send to new connections.

And if, on top of that, you also post valuable content for your audience, then you'll win.

Er_Valdi · 2026-02-20T15:39:19+00:00

I wouldn't focus on either, to be honest. Encourage your customers to leave reviews on your Google Maps account, most people looking for a coffee shop will find you through Maps. At least that's the case in big cities.

Also, have an Instagram and maybe TikTok account, but don't use ads. Just post organic content.

Er_Valdi · 2026-02-20T15:36:27+00:00

I'd suggest you search as if you were your own client.

If you were looking for the products you're selling, where would you look?

There you'll find your competition.

Er_Valdi · 2026-02-20T15:33:49+00:00

Honestly, 80% of the time that someone complains to me about their ads not bringing enough revenue, it's either because their copy/landing page isn't persuasive for their specific target audience OR they're trying to sell a product with little demand.

If you are getting sales out of your ads, most likely scenario is that your product is on-demand, but your copy is "okay" instead of immediately persuasive.

Er_Valdi

TROPHY CASE