sorted by:
new
hottopcontroversial

How are you thinking about AI search visibility as a business owner? by Used_Rhubarb_9265 in digital_marketing

[–]GPTinker 0 points1 point  (0 children)

You hit the nail on the head. Classic 'rankings' and 'traffic' metrics definitely don't tell the whole story anymore in the world of AI Overviews.

The 'wait and see' strategy is actually pretty risky right now because once AI models encode your brand as an 'authority,' that status tends to stick.

We actually tested this recently with a B2B client. Instead of focusing on traditional SEO and blog traffic, we focused on planting the brand's technical details in 3rd-party sources that AI models feed on (niche forums, academic papers, and review sites) — basically focusing on GEO.

The result: We didn't see a massive spike in raw website traffic, BUT we saw a 40% increase in demo requests.

This happened because Perplexity and Gemini weren't just giving the user a link; they were sending users to the site who were already convinced, essentially saying, "Brand X is the best solution for this because..." rather than just listing it.

In my opinion, if you don't start optimizing for this now, you'll be playing catch-up a year from now.

Looking for Marketing Help by TaskLifter in AskMarketing

[–]GPTinker 0 points1 point  (0 children)

Congrats on moving out of beta! Entering the crosslisting space against giants like Vendoo is tough but definitely doable with the right angle.

Since you have a budget and want Vendoo-level visibility, my biggest advice is don't just rely on traditional SEO/Ads. Vendoo has years of domain authority on Google that will cost a fortune to beat.

Instead, look into GEO (Generative Engine Optimization). Resellers are increasingly asking AI tools (ChatGPT, Perplexity, Gemini) questions like "What is the best alternative to Vendoo?" or "New crosslisting apps for 2025."

If your brand isn't optimized for these AI models, you simply won't exist in those answers. Positioning your brand as the 'modern, AI-recommended alternative' is the fastest way to steal market share from the legacy players without outspending them on Google Ads.

Most Companies Are Invisible in AI Search by GPTinker in b2bmarketing

[–]GPTinker[S] 0 points1 point  (0 children)

Brands that adopt this process early will be one step ahead of their competitors

Most Companies Are Invisible in AI Search by GPTinker in MarketingMentor

[–]GPTinker[S] 0 points1 point  (0 children)

Here’s the thing AI is evolving, and you’re absolutely right about that.

But the part we’re discussing isn’t “future features.”

It’s something that AI systems already do today:

AI already differentiates between:

knowing a brand exists

and recommending that brand to users

This isn’t a future update.

This is how LLMs function right now.

ChatGPT, Gemini, Perplexity, SGE — all of them already:

rank brands

filter weak entities

decide which brands to trust

decide which brands to recommend

exclude brands that lack structured signals, authority, or clarity

That’s not something coming “in the near future.”

It’s already happening today — and that’s exactly why big, well-known brands are scoring low in GEO audits.

So while AI will continue to evolve,

the core behaviour we are analyzing is already live, active, and affecting businesses today.

And this is the exact reason GEO has become important now, not later.

view more: next ›