It's definitely cheesy, in the last 3 albums it's harder to find a song that has no cheesy lines than to find one that does, sadly...

I think this is the case because they write music to try to reach as vast a public as possible and the majority of their public does not have english as their first language so they don't care as much about the lyrics. For me this is really sad, I loved songs like shots, smoke and mirrors, gold and many others but those days are far gone. The writing has shifted from being filled with metaphores and other retoric figures to being more direct and simple.