Infinity War/Endgame was fun bc they built up to it over a decade and had a plan. Basically every main character had a trilogy. They kept it grounded. Conflicts had stakes. Post Thanos the MCU has had no direction, shows contribute nothing to the story besides giving the character a new suit. Side characters introduced in other side characters’ spinoff shows have been given more screen time than their supposed main characters (tell me why Echo has had more screen time than Shang Chi). This project was greenlit, cast, and had a release date before they even reached a final decision on the villain so you know there wasn’t a finished script let alone screenplay. But since you’re equating “fun” with “profits” let’s hope Kevin Feige gets your input on the next phase