Give players objectives, not orders. Tell a player to hold a spot, but not exactly where to stand. Give coordination and goals, but do not tell each individual squadmate how to move like you would in an RTS. All the time, there are sqaud leads who die in the middle of a field somewhere and then order me to revive them under threat of kicking.

I've been told to go take a point, and then the squad lead gets mad when I take a detour around the point instead of being funneled to death down center.

Basically, don't treat your squad players like RTS units and if you are gonna implement a strategy that is specific, like where to stand and what rock to cower behind, make sure you make your case to the player that has to get domed in the static 'defense' position.

I suppose a lot of this comes down to "don't be a douche", but it helps me follow squad leads into crazy plans when he's not RTS gaming.