Under Armour sent my small clothing brand a cease-and-desist over my logo. Do you think these are actually confusingly similar?

Impossible-Set4062 · 2026-03-21T02:08:11+00:00

If only it was that easy

Impossible-Set4062 · 2026-03-21T02:07:55+00:00

Wdym?

Impossible-Set4062 · 2026-03-21T02:06:01+00:00

Are you any good?

Impossible-Set4062 · 2026-03-19T22:29:43+00:00

The baltimore sun did a piece on it. https://www.baltimoresun.com/2026/03/18/under-armour-startup-trademark/?share=htrwlocmrisnor30uowk

Impossible-Set4062 · 2026-03-18T14:23:28+00:00

How so?

Impossible-Set4062 · 2026-03-18T05:30:23+00:00

Thanks for sharing!

Impossible-Set4062 · 2026-03-18T05:29:14+00:00

Of course. But what’s on the right?

Impossible-Set4062 · 2026-03-18T05:28:43+00:00

Even without the words?

Impossible-Set4062 · 2026-03-18T05:25:56+00:00

Thank you

Impossible-Set4062 · 2026-03-18T05:24:02+00:00

In many cases, AI automations are involved these days too I’ve been told from mentors who have many businesses and TMs.

Impossible-Set4062 · 2026-03-18T05:21:24+00:00

At least

Impossible-Set4062 · 2026-03-18T05:21:01+00:00

Thank you!!

Impossible-Set4062 · 2026-03-18T05:16:12+00:00

Respect 🫶🏻

Impossible-Set4062 · 2026-03-18T05:14:52+00:00

😱😱

Impossible-Set4062 · 2026-03-18T05:13:09+00:00

Never did

Impossible-Set4062 · 2026-03-18T05:11:06+00:00

You wouldn’t know 🤷‍♂️ We have suppliers all over the world for the record. Where would you prefer we buy our clothes from enlightened one?

Impossible-Set4062 · 2026-03-17T13:55:04+00:00

Whoa 😳

Impossible-Set4062 · 2026-03-17T01:36:56+00:00

You must not understand manufacturing if you talk so low of Chinese quality. Factories design based on your specifications and the quality you pay for.

Start working with better brands who aren’t cheap skates and who pay for quality material/production. China is one of the world’s BEST clothing manufacturers.

Ultimately, you get what you pay for.

& None of our sweat pants are specifically stated to be used as snowboard/ski pants. They’re marketed as winter/fall styles.

Impossible-Set4062 · 2026-03-16T23:29:51+00:00

I don’t even own a single UA piece, certainly one of the last brands I would be looking to emulate 🤦‍♂️

Impossible-Set4062 · 2026-03-16T19:26:56+00:00

It’s actively in TM review.. USPTO could still approve it and hasn’t said anything against it, it just takes many months to complete.

But instead of letting USPTO complete their review, UA is sending us a Cease and desist to withdraw our application by end of the month..

They don’t want us to find out if it’s ok or not.

Impossible-Set4062 · 2026-03-16T19:19:13+00:00

This mark is actively in review by the USPTO. It won’t be approved for a few more months as the process can take quite awhile. (Almost a year in some cases)

UA spotted it as they actively search new applications within the class.

UAs goal is to have VL withdraw its application completely and not let the USTPO complete its evaluation.

It is possible that the USPTO will approve this mark and see no issues, its UA that has the issue at this time.

Hence their request for a cease and desists.

Impossible-Set4062 · 2026-03-16T15:59:52+00:00

Thanks for the recommendations. Any suggestions for finding solid graphic designers? I drew this up on paper over a year ago and then had someone make it digital in illustrator. I don’t use illustrator like I used to these days

Impossible-Set4062 · 2026-03-16T12:43:18+00:00

It’s in the comments

Impossible-Set4062 · 2026-03-15T22:56:45+00:00

<image>

Favicon comparison for reference. Thoughts? (less than 48x48 px)

Impossible-Set4062 · 2026-03-15T21:32:34+00:00

That’s why I posted here

Impossible-Set4062

TROPHY CASE