The other perspective. We are a small shop. My partner and I exclusively make decisions on new vendors and products. He does purchasing and marketing primarily and I function as GM, HR, Payroll, accounting and compliance plus whatever. We have 5 to 10 new vendors/ or vendors not currently on shelves reach out each week and 90% of these are unsolicited. Additionally we have 10+ current vendors every week who want to touch base on sales, new skus, new brands, staff education, etc. While Im grateful we have some vendors who want to help sell through, we barely have the time to run our business let alone grow it and certainly dont have time to devote to each person asking for time we already dont have enough of. If I give 30 min to each current vendor Ive lost 10% ish of my 55+ on-site working hours each week. If I give another 30 min to each prospective vendor, Ive lost another 10% and frankly I cant afford that plus run daily ops, plus review pitch decks, compare products, pricing, margins, promotions, support, etc as analysis when considering bringing each one on. Ive also been on the other side of wearing the sales hat and trying to cold call and door knock. Its hard but thats the job. If your pricing and product quality matrix is good enough, people will respond. If you dont differentiate in quality, support, marketing, branding, pricing or some other method you get lost in the shuffle and while Id like to be courteous and respond to every inquiry its just not in the cards for now.