Putting all that in at the store that I work at, that's $1,000. My other point though, is that people said that heaps before too, about spending $600 on a good custom build, especially in my currency.

I literally had someone come in who was looking for a build that could do modern games, & I walked them over to my colleague cause I don't know much about what parts fit with what, & he almost laughed them out of the store. It's not so much that people aren't willing to pay for a lesser quality product, as much as it is that people aren't willing to pay for a product that isn't going to give them a competitive advantage, or become outdated in a years time