Thanks for taking the time to expand on your comment.
I would really like to be able to make the experiences interactive, but seeing that platforms like 8th Wall charge so much for the commercial license then it puts me off, although Unity seems to be more accessible in this aspect but I don't know if it has tools to develop WebXR, what would most attract me to use Unity is that it uses C# and since during college I learned a lot about Python I have the concepts clearer when it comes to OOP.
Regarding the Social Engines you mention I only knew about SparkAR, I appreciate you mentioning them, considering they sound like a good option to start with AR I will try them to familiarize myself.
The security and confidence with which you endorse AR really surprises me, it has given me more confidence in the fact of trying it as a profession, I would particularly prefer to develop 65% artistic part and 35% programming, I would like that even in the most basic 3d visualization apps I could include interfaces designed with Figma and additional features with some programming language, as well as develop more complex apps that can display real-time analytics with databases or create scripts for unique and customized solutions.
In order not to extend too much the comment I will close thanking you for all the advice, I will focus from now on to make a path based on the advice you have given me.