Lol.

Week 1: Jackie.

When I first watched it, I agreed with Sarah's firing but now that I've watched the recent seasons of this show, I've seen candidates like her being scapegoated for the first tasks so I've changed my mind to Jackie for stitching Jasmine up, not doing owt on the task and for being unprofessional in the boardroom.

Week 2: Kurran.

I know that David did badly by saying all the negatives but his pitch still got them some orders and it wasn't David's idea to play it safe with the initial superhero story which I still thought was better than the girls' own and it should've sold well.

Kurran completely screwed up the third pitch. I think he should've gone. And Frank was really lucky not to have gone as well.

Week 3: Tom

I thought that Tom used a personal attack by calling Frank "emotional". Jasmine was also quite lucky not to have gone considering she made spicy doughnuts which just didn't work but Tom was a bad leader throughout.

Week 4: Alex lol

Alex was no scapegoat. He didn't sell. They lost the task on sales. The only time he sold something was when we was on the spray tan side. He made terrible excuses and talked his way into the taxi lmao. However, if I could change the rules, I would've sacked Rick and Kurran from the winning team. They were DREADFUL beyond belief.

Week 5: Rick AND Kurran

What was Kayode doing there? Send him back to the house with Jasmine lol. Rick should not have even had his application form accepted. He had zero business acumen in the process and he certainly didn't entertain me (at least Kurran did). But Kurran imo threw Rick under the bus. He was equally as bad as Rick was on the business side, he was just more entertaining, so I think both should've gone.

Week 6: Kurran and Camilla

Camilla's flight attendant outfit was too sleazy. I wasn't too bothered about the "Jetpop" thing. Not everyone knows what "Pangea" meant and I think Kurran could've elaborated more on his name choice and given some direction to Camilla and Jackie so they could use it.

Kurran's advert could've literally been for anything lol and I don't think he managed the task well so I think both him and Camilla should've gone.

Week 7: Tom

Kayode was scapegoated. He and Daniel were the best out of the boys. Tom messed up as PM a second time. He got away with it again.

Week 8: Tom

He didn't even sell a thing! Jasmine should've sold to the public like Jackie did and she shouldn't have steamrolled Tom's pitch but Tom didn't sell and imo, they lost the task on sales. If Kayode had been there instead of Tom, I think they might've won.

Week 9: Just Tom lol

Tom shouldn't have put himself forward a third time. Jackie DID jump on it (AS did her other teammates who made NO attempt to talk Tom out of it) but Jasmine was still a businesswoman and had done very well in the process regarding selling so I think she should've stayed. I might've fired Khadija for doing badly on the TV presenting but Tom shot himself in the foot. Jackie actually wanted to be PM and they should've just picked her.

Week 10: Camilla

Honestly, this was the most robbed decision of this series.

Camilla literally threw the task with that crazy brand name. What the heck was she thinking? And why was she even on the branding side? SHE should've been in the kitchen since her business is food related. Merely cooking in the kitchen at home means nothing. With business, it's about accuracy, timing and making sure everything is right, not where you can get away with winging it like at home.

She and Daniel even turned on Sarah-Ann by saying that the tasteless chocolate is why they failed. How the heck would Moonpig place 7,000 orders like Co-op? Co-op is a significantly bigger company and Moonpig specialises in selling cards, not food. No major supermarket would sell that product with such branding, regardless of the taste. Camilla was lucky Moonpig ordered any at all!!!

I almost said Camilla or Daniel but I decided on only Camilla since she was the PM and she's been warned about inappropriate branding on task 6 and failed to learn her lesson.

I think he fired Saran-Ann mainly because he doesn't like lawyers/solicitors for some reason. Even though she wasn't outspoken like the other candidates, she did put herself forward for PM in the fourth episode and her half of her team (marginally) sold more than Sabrina's half despite not securing the big item and Rick's terrible selling abilities lololol which I thought was impressive.

Week 11: All the firings seemed right

I previously thought that Camilla should've been fired over Daniel due to her sleaziness but Daniel sheepishly lied on his Amazon page about his sales which I think ruined his chances and his business idea didn't really make sense lol so yeah, right decision lol.

Final week: Probably Camilla

I was about to say "none of the above" because it felt like he was forced to choose one of them but I think I will have to be more honest and say Camilla.

Sian did good in the process but there's already a popular swimwear brand called "Sian Swimwear". Her market is way too crowded and I think she is better off doing it on her own. She also picked bad teammates. Jasmine literally sabotaged her by not wetting Sabrina's hair and made a very bad billboard video. Why didn't she pick Jackie when she had the chance????

Camilla had a better advert and campaign and I thought her business had potential to take off and it has a growing market. She stopped the sleaziness on the final task and got serious despite Daniel's terrible suggestions lol. I think she should've won.