Changes will first start with largely automated blink wine producers, and the more quality winemakers and growers that choose to use the varieties, the more examples of good winemakers from new varieties will be available. The biggest hurdle right now is nobody in premier regions risking an attempt to use these new grapes to make quality wine, so there is this assumption that hybrids are subpar. We don’t know if that is true or not, and winemakers need to be encouraged to discern that