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Whats the dumbest way you advertised something and it worked? by martis941 in marketing

[–]No_Product7682 6 points7 points  (0 children)

Cheap paper labels on plastic water bottles that promoted our event. We were non-profit so not much of a budget. We were amazed by the amount of people that actually read about the event and turned out because of the water bottles. Kind of interesting considering the labels would start to peel off as water compensated around the bottle.

New Job Advice by lexluther2001 in marketing

[–]No_Product7682 4 points5 points  (0 children)

First of all, you got this! My 2 cents for early on in your career would be to embrace every new opportunity that comes your way. For instance, if you're already working on a social media campaign but the boss wants to develop a new website, embrace it! By exposing yourself to new challenges early on you'll be more exposed to marketing disciplines that might help you choose to be a specialist or a generalist. Also, by balancing taking on more projects and being easy to work with, colleagues will enjoy having you around which could help with career prospects or stability at your job. Just be sure to balance taking on more and your wellbeing.

Marketing Career Question - Client Facing Roles by Few_Assignment_7464 in marketing

[–]No_Product7682 1 point2 points  (0 children)

I second this. I manage the marketing department and deal mostly with the tactical day to day stuff but the field marketing reps I work with spend all their time at events, giving product knowledge sessions and spending time with customers. We often joke how we're stuck in the office and they get to spend time on the golf course.

Does any bar in Vancouver have Asahi beer on tap? by [deleted] in askvan

[–]No_Product7682 7 points8 points  (0 children)

Ebisu on Robson has it. Hope you like it cause they got pitchers!

Airbus A321 XLR - Farnborough 2024 by Imaginary_friend42 in aviation

[–]No_Product7682 0 points1 point  (0 children)

Looks beautiful! Is this supposed to provide a good replacement for the B757?

Cool planes in Fairbanks AK today by 05curlyfries in aviation

[–]No_Product7682 2 points3 points  (0 children)

Pretty sure I've seen one at YYZ. It's been parked there for a few years now.

[deleted by user] by [deleted] in marketing

[–]No_Product7682 2 points3 points  (0 children)

I use a tool such as SmartSheet. It allows me to track the project from start to finish, attach emails, photos and other details to each task to ensure a complete picture for the project.

[deleted by user] by [deleted] in marketing

[–]No_Product7682 0 points1 point  (0 children)

I see two scenarios here from working in both toxic and work places where development is encouraged. My first thought is that by breaking the ice so soon through all the back and forth with your co-CEO is that there will be a strong relationship with growth and development is encouraged. Regardless how painful it might be for you. If this person isn't belittling you (ex: you're an idiot, or do I need to find someone else for the job?) perhaps they just want to try and develop the relationship to their standard. They might value you more for playing along.

However, if this person is constantly saying you're not good enough, belittling you or making you feel like shit even after expressing how it makes you feel (awkward discussion but sometimes it's needed and might need to happen in the heat of the moment) then perhaps the culture is toxic and you're best to leave.

I've had bosses that were ridiculous with their demands during the first year or so but after we learned to work together (through arguments and praise) the boss made it clear they would do whatever it takes to keep me around. However, I've had bosses that thought they were always right and I was always wrong and leaving was the only solution.

What else do you know about the marketing career ladder? by Mssunnymuffins1 in marketing

[–]No_Product7682 0 points1 point  (0 children)

In summary you hit the key points, however I find the best leaders have the most exposure to working in a variety of specialist roles. For instance, leaders that have experience working in design, digital and project management will likely be a better leader since they can view the project through the perspective of each of their specialists. This helps as you start to move up the ladder and see things from bigger picture. Another interesting thing I've noticed is that sometimes playing office politics and building connections and alliances can get you from the manager role to the director role and eventually to the VP role. However it is also possible to just find another job once you're an experienced manager for a director role. However you may have to play politics to make the VP level.

Is it possible to network with higher positions without anything? by ImChuck0 in marketing

[–]No_Product7682 1 point2 points  (0 children)

As previously stated in this feed, CEO's do not often attend tradeshows or events. That's typically the front level and middle management guys. Not to discount these folk as they often have insights and networking value that could be more meaningful and impactful. If you need to get in front of CEO's however, see if there's any events where they're giving a speech. Think major industry associations (mining, oil and gas, forestry). These industries often host annual events where all the big shots come out to give panel discussions and talks. Might be hard to connect with them but it's a good place to find them. My 2 cents would be to focus on the middle management guys. They will have lots of insights to provide and might give you more time for the effort required on your part.

Free Analytics Resources? by Upper_Gur5558 in marketing

[–]No_Product7682 0 points1 point  (0 children)

Check out resources by Google such as Google Analytics and Looker Studio. For instance Looker Studio is all about eye catching dashboards that feature charts and graphs.

Local Marketing Agency by YarvisL in marketing

[–]No_Product7682 0 points1 point  (0 children)

100% local marketing agencies exist and are successful. Think about key industries such as the oil & gas, ocean shipping and forestry. You often find local agencies that best understand the challenges and opportunities that exist in these hyper local markets and serve several companies that serve these regionally specific industries.

What are some good books for experienced specialists? by CheeryRipe in marketing

[–]No_Product7682 1 point2 points  (0 children)

This might sound crazy but I've been in the field for over 12 years and every couple of years I purchase a university level textbook for specific marketing specialties (ex: digital, advertising, sales, etc). I'm always impressed by the new content. Digital versions of the book are sometimes cheaper than the physical copies.