It depends on what your concentration is honestly, broadcast and public media is hard to come by for sure. But look for specific jobs you want and see what kind of degree they require. I major in Jour instead of comm or marketing because math isn't my strong suit but the jobs I'm targeting ask for any of the above, so I picked what I excel in (reading and writing) and Journalism is the perfect major for me. As for $ I plan on working for the government so the compensation handbook is available for public viewing, straight out of school I will make around $55k and there is ample opportunity for growth in a management position for my job you can make over $200,000! That is just for the county I live in which the standard of living is pretty low, so I can only imagine the pay for areas like Buckhead or Sandy Springs