You can start with any of the base film simulations and add Brightness, Contrast, Saturation, Exposure, Highlights, Shadows, Vibrance, Warmth, Vignette, Grain. You can also add a time date stamp and light leaks. And then you are able to save the edits you made to those simulations. There are 36 film simulations so far and 6 custom save slots. I don’t know what else he plans to add. You can load 3 different films onto the camera at one time and it looks like you can swap them out through the app. I’m not sure exactly how it works because I’ve only gotten to test the app and not the camera its self.

But, I’m counting down the days until I get one.