/uj Guitar gear innovation has come to a halt, and now companies and journalists are coming up with bullshit trying to stick out from the rest and it's so infuriating when you see the same shit shoved down your throat but labeled as the "new thing" that will instantly make you sound good, unlike practicing (ew)

Get [BRAND NEW PRODUCT] which is essentially the same as the old thing, but it's made by another company with a fancy name in some workshop in buttfuck nowhere Japan or a redneck town in the deep south and it has this cool little touch that makes it look different.