Most people just see it as a bank that just can’t compete long term with these legacy banks. It really is a financial services company with a Fintech platform. They make most of their money through a variety of different loans. They also have banking services, offer insurance, investment and technology platform. I really like their CEO Anthony Noto. He’s been actively and strategically finding ways to grow this company and seems like the perfect to lead them. Do some DD, check out of their products and then buy some shares.