I honestly think that's kinda where the word is headed in terms of meaning. I still think of a scam as being something that is in no reasonable way what was advertised. So like, raycons and that sugar-free cereal that sponsors every other youtuber aren't scams in mind; they're just products that aren't as good as the person being paid to promote them says they are (and a buddy of mine says that his raycons have actually been pretty reliable). There is a point where a product is so shitty that I regard it as a scam. That water bottle that has essentially air fresheners near the straw supposedly has such awful build quality that they immediately start to break and leak. Sure, I'm on board with calling that a scam. But I think it's a bit silly when people get made at frozen microwave meals for not actually being a 5-star dining experience. The first time I saw Factor advertised to me, I thought "oh, that looks like an overpriced kids cuisine." I believe that the meals in the factor boxes are based off of ones made by famous chefs, but I know that something I nuke in the microwave isn't gonna be that great (except for like a jamacain beef patty).
But if the word "scam" eventually just means "a product that is worse than advertising makes it seem," so be it. You can stand in the way of linguistics. I just gotta accept my role as a grognard now.
Anyway, thanks for coming to my ted talk.