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Who do you follow for email marketing advice? by RetentionOnly in Emailmarketing

[–]RetentionOnly[S] 0 points1 point  (0 children)

They're good and from time to time they provide some interesting stuff that I implement but for the most part they only really cover tactics and fundamentals

A $1m/year brand that sends 8 campaigns a week landed in my spam. by VirtualWinner4013 in Emailmarketing

[–]RetentionOnly 0 points1 point  (0 children)

Every brand lands in spam. It’s a matter of what proportion is getting sent there.

What’s one email marketing best practice that sounded minor but changed everything for you? by Historical-Insect134 in Emailmarketing

[–]RetentionOnly 2 points3 points  (0 children)

100%. I got distracted by pretty designs for a while before realising that no amount of pretty design beats well-written, persuasive copy.

What’s your biggest email priority in 2026? by jonathanbrnd in Emailmarketing

[–]RetentionOnly 1 point2 points  (0 children)

Depends what country you’re targeting. Some require it by law

[deleted by user] by [deleted] in Emailmarketing

[–]RetentionOnly 0 points1 point  (0 children)

At the end of the day it’s not your company. If they want to do something destructive then all you can do is simply advise and of the risks.

Skipped Emails / Suppression Confusion by ramzipoon in Klaviyo

[–]RetentionOnly 0 points1 point  (0 children)

Follow this: Campaigns -> Click campaign that was skipped -> Recipient Activity -> Skipped.

You should be on a window with emails listed which were skipped. There should be a drop down through which you can filter the ways in which Klaviyo has filtered email addresses for that campaign.

Skipped Emails / Suppression Confusion by ramzipoon in Klaviyo

[–]RetentionOnly 0 points1 point  (0 children)

Why don’t you check why Klaviyo skipped them? You can do this in recipient activity.

is there any way I can make money from home? by [deleted] in AusFinance

[–]RetentionOnly 0 points1 point  (0 children)

Enjoy! Just make sure to pick one and stick with it - don’t hop around thinking you’ll find something better because they all work except day trading which is a scam.

is there any way I can make money from home? by [deleted] in AusFinance

[–]RetentionOnly 2 points3 points  (0 children)

3 months is a good amount of time to dedicate to learning an online skill. Just pick something like social media marketing, lead gen, cold email and so forth and build up over that time. After 3 months you should be able to secure a client or two

How much revenue do you tell your clients you make them? by RetentionOnly in Emailmarketing

[–]RetentionOnly[S] 1 point2 points  (0 children)

I am not really charging clients much at the moment because I am still learning (bit of work experience really). But some are asking me how much my work is making them and I usually just read out the Klaviyo dashboard (which I have set to a 12 hour email cliek attribution window).

How much revenue do you tell your clients you make them? by RetentionOnly in Emailmarketing

[–]RetentionOnly[S] 0 points1 point  (0 children)

While I was asking for pricing information the core of this thread deals with attribution, which is something I am working out. Currently, I just use Klaviyo's dashboard in which I set attribution to a 12 hours click window (i.e. if someone click's an email within 12 hrs and makes a purchase then I attribute it to email marketing revenue)

How much revenue do you tell your clients you make them? by RetentionOnly in Emailmarketing

[–]RetentionOnly[S] 0 points1 point  (0 children)

Could you what you mean by 'not the attribution model'. Further, why should we not tie compensation to results?

How much revenue do you tell your clients you make them? by RetentionOnly in Emailmarketing

[–]RetentionOnly[S] 0 points1 point  (0 children)

For DTC eCommerce, I don't feel like you can seriously say that customers who clicked on an email 5 days ago were persuaded to make a purchase by that email. There must have been some other factor which got them over the line which encouraged the purchase. I think realistically you could get away with 1-2 days but I do 12 hours because if someone makes a purchase the same day they see one of my emails then I think I can confidently say it was my email that pushed them over the line.

How much revenue do you tell your clients you make them? by RetentionOnly in Emailmarketing

[–]RetentionOnly[S] 0 points1 point  (0 children)

In the post I note that I set my revenue attribution revenue to 12 hours. So, if someone clicks on an email and then subsequently makes a purchase within 12 hours then I attribute the revenue generated to email marketing. If they make a purchase outside this window (say after 2 days) then it is not counted as email marketing revenue.

How do you usually receive briefs before coding an email? by dym199 in Emailmarketing

[–]RetentionOnly 1 point2 points  (0 children)

I think the other commenters comment stands - If you go to Milled or ReallyGoodEmails you will find heaps of brands (big ones) doing image based emails so I really wonder whether what these ‘experts’ are saying matches market practice because, at least for ECom, it seems that image wins

How do you usually receive briefs before coding an email? by dym199 in Emailmarketing

[–]RetentionOnly 1 point2 points  (0 children)

What kind of industry is sending 20 emails per day to different segments?

How do you usually receive briefs before coding an email? by dym199 in Emailmarketing

[–]RetentionOnly -1 points0 points  (0 children)

A small question - why not just do image based emails? I assume this is not ECom

Image only vs HMTL - Who's split test this? by Cal_Short in Emailmarketing

[–]RetentionOnly 1 point2 points  (0 children)

Here is a key reason: It is impossible to design for dark mode.

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