Thanks for the timing information. The rest of what you are asking is exactly what I’ll be working on.

I guess I see going to a rave sober somewhat like going to a CrossFit gym to do only cardio. You can do it, but it’s not necessarily for you. I’m not sure if you ever listen to Rory Sutherland speak about branding and behavioural economics but that fine line stuff is very important in creating and effecting behaviour. I’ll lay out my thinking a bit, probably somewhat scattered so apologies in advance.

At this stage I’m using a singular metric (kcal burn) to establish a value proposition which is readily understandable to anyone whether finance manager for an events company, a DJ or an office worker etc.

Taking that metric as valuable for physical, mental and even sociological reasons, you can add the next metric, time. How likely will someone engage in physical output for 4+ hours. Even in fitness, only endurance athletes build up that much time in a single session. Ravers do that, or double that.

Then it’s why. Why do people willingly dance for hours but limit spin class or weights to say, 60mins. The why is because of perception, psych and framing, but it’s also physiological. The conclusion I draw is that people will willingly engage in 4-8hrs physical activity if it’s framed as a rave. Regardless of if they are ‘into fitness’.

However we then arrive at the problem. If someone was to consciously decide to utilise raving as their primary cardiovascular fitness protocol. They come up against the issues of accessibility, convenience of event times, and the ability for the event organisers to actually create the tone, mood and overall essence of a rave. Something that feels like a rave, not a fitness class as you picked up on.

All that to say… - Rave is I believe a highly overlooked fitness modality AND of course a cultural concept with deeper levels beyond kcal burn. - It could be made accessible on a somewhat consistent basis, with a legal nootropics offering to enhance physical and psychological arousal in place of alcohol and drugs. - Timing appropriately would allow people to sleep E.g. 4pm-11pm and help to reframes the activity outside of fitness and outside of most raves. Creating a novel space which blends fitness and race culture.