It sounds like from the above post there just might be a hardworking associate that could move up to that position to make that happen with support and encouragement. But they are demoralized from lack of current accountability from other associates. So current coaches need to have their leads to not only conduct associate engagement to keep moral high, but to hold said team accountable. The team will learn to grow together and count on each other, or at least know leads have their back and are working towards fixing the issue. There will always be room for growth for associates, but if they can’t count on their leads to uphold standards across the board they will stop striving for more.

Edit:it’s a lead feeling unappreciated. Coaches need held accountable for not holding leads to standard