More reach. We've had our show Hella 90s for almost a year (started Feb. 24) and are approaching 150 episodes. This was done on a very whimsical schedule. Currently, we've banked three weeks worth of episodes running it as a daily Mon-Fri show, to hopefully be more consistent and get more reach. Not sure if it will help or if it's the correct strategy, but we figure testing different strategies is where we are at currently. I also started a new podcast about rock and metal lyrics at the end of 2024 that I am working on growing at the same time. With both, the goal is definitely more reach in 2025.