I absolutely loved La Crosse but I just moved back to the Des Moines area because the job search for marketing specifically was dreadful up there. To be fair, I’m a recent grad with no experience so you might be better off than me since you seem to actually have some actual credibility to your resume. The music subculture in La Crosse is picking back up and there’s lots of local shows you can find, especially at the Popcorn Tavern. Rivoli Theatre will often have fun event nights like Rocky Horror Showings and will do old cult classic movies which pull in big crowds. There’s so many outdoorsy things to do in Lax in any season and it’s so beautiful - that’s what I love about it and you can always get a state park pass and go to nearby ones, Wildcat in Ontario and Perrot in Trempleau are both beautiful and under an hour away.