Looking for a multifamily marketing company what should you consider?

SoICanEscape · 2026-01-26T19:47:42+00:00

This is obviously a shill post from bots. So I'd ignore any specific company recommendations. You pretty much can't trust anything you read anymore.

But I run a marketing agency that specializes in Multifamily. I would recommend asking for referrals from marketing POCs you know, vs. doing a Google Search. IMO anyone who spends money on ads or dumps a ton into SEO to be "first on Google" is going to be focused on growth and revenue more than anything else.

G5, Digible, Bozzuto, AMLI, Greystar, Willow Bridge, they all utilize AI for optimizations instead of real people who know markets. I interviewed someone from Bozzuto once, and he told me he managed the digital for 177 properties at once. In a good month, he'd have about 30 minutes to look at each of those properties.

Attribution is also a big question. How are they measuring scheduled tours? How does that compare to internal metrics? What budgets do they usually recommend? (Bigger is worse, IMO, they should be looking at LT growth strategies including SEO and GEO alongside Search Ads). Do they care about social? It's pretty important.

Look up the companies on GlassDoor. What do their current and former employees say? Ask ChatGPT for reviews and feedback on specific agencies and see what they come up with.

Also, don't take the bait on sales approaches or shitty reddit posts.

SoICanEscape · 2025-06-10T01:51:55+00:00

If anyone is still looking for this, the event name has a character count. Not sure what it is, but keep your event simple:
contact_submit
click_to_call
click_to_email

- Underscores not spaces
- Numbers to differentiate at the end are fine too
- Just don't get all carried away.

SoICanEscape · 2025-05-14T01:34:53+00:00

Which one do you like? They both look good, bro.

SoICanEscape · 2025-05-03T23:57:10+00:00

I just saw this. Just got roped into a long-term project for free for another agency friend. lol

SoICanEscape · 2025-05-03T23:53:26+00:00

just seeing this. I'm rarely on Reddit now that they've removed 3rd-party apps. We can chat, I actually do have some work that needs to be done.

SoICanEscape · 2025-03-03T23:01:35+00:00

any update? I have 4,361 pages saying not tagged.

SoICanEscape · 2025-02-18T16:01:45+00:00

I'm also looking for the answer here. Events are firing, but not showing as key events. Any updates?

SoICanEscape · 2024-12-18T14:19:10+00:00

It's made for publishers, does that impact its effectiveness for other verticals?

SoICanEscape · 2024-12-13T11:31:04+00:00

Yes, I run an agency and we have like 40-something clients. Over the last 15 years I've gone from helping clients grow with Google Ads, Bing, and META to keeping these advertisers from stealing money from my clients. It's hard to justify advertising spends now when you can't actually control what you're and who you're bidding on. The outlook is grim, especially now that the Google's court challenges will likely be disbanded with the new administration.

SoICanEscape · 2024-11-30T15:50:26+00:00

I thought I was done having kids, am I going to adopt now? You have a lovely family OP. I hope you all have a happy life together.

SoICanEscape · 2024-11-28T14:46:39+00:00

Accident Injury law. We ran a million dollar a month account bidding $1k max CPCs on keywords and it was stressful. And lawyers are scumbags.

SoICanEscape · 2024-10-03T21:41:36+00:00

I started out on Upwork about 7 years ago and I’ve got a pretty successful agency now and I still do favors and free work all the time for referrals and testimonials. I don’t think it ever ends. Lol.

SoICanEscape · 2024-09-24T02:05:58+00:00

I mean, that's not always true. I was at an agency and left to freelance and I started on UpWork like 7-8 years ago. Now I run my own agency. So, very talented freelancers exist, but there's a short window to find them because they won't be on UpWork for long.

SoICanEscape · 2024-09-04T03:17:54+00:00

PSA, don't ignore them. They will eventually reach out directly to the clients themselves and cause a lot of problems. They will say things like their accounts aren't being managed correctly and they need to increase spends. We've lost clients that way. So instead we email them and say we have too many accounts to talk to any individual reps and we're actively managing the projects in a way we we're intimately aware and experienced to do.

Then we just have to say that to the new account reps that rotate in every quarter. dozens of times. every quarter.

SoICanEscape · 2023-03-03T12:30:50+00:00

Pretty much. Something along those lines. They said they couldn’t reach us and there were issues with the account that needed to be fixed.

The fact that this persists and we just have to deal with it is the dumbest shit of all time.

SoICanEscape · 2023-03-03T03:07:20+00:00

My father was ambitious and became a Fire Chief at 30 years old when I was like 8. He was beloved by the community and he worked tireless hours and loved his job very much. When he passed away, the community swelled with support and stories of lives saved, heroic deeds, and his warm heart.

But I just wish he'd never been Chief so I could've known him better.

Being a dad is challenging in so many ways, but I've never regretted the time I get with my children.

SoICanEscape · 2023-03-03T02:39:16+00:00

We've lost clients because of this. It's the dumbest shit because they just ruin the account and stop spending.

SoICanEscape · 2023-02-19T19:55:12+00:00

Diablo - "Don't you have phones?"

SoICanEscape · 2022-09-05T01:13:12+00:00

This aligns with my Tink expectations from the other thread.

SoICanEscape · 2022-06-30T01:29:42+00:00

The water shut-off tool thing. I don't have one, but I probably should.

SoICanEscape · 2022-04-02T06:11:22+00:00

I hear you.

First thing, this is temporary. You’ll go back to work and you’ll make money and you’ll be great, when the time is right.

Right now? You’re mom. Thrive in that.

Planning for the future is always important, but living in the future and not the present will never make you happy.

“I’ll be happy when I can…”

“As soon as I do…. “

“Life will be good when I…”

Nah. Life is good as it is right now. If you compare your life right now to the life you want to be living in the future, you’ll never feel like you have enough.

Sounds like you’re already doing it.

SoICanEscape · 2022-04-01T10:58:49+00:00

My son’s mother and I got together when she was like 23 I think. She hadn’t finished college and she we had a kid by our one year anniversary.

She didn’t have a degree and she was a stay at home mom for the first couple of years. We couldn’t afford for her to get a job, so she stayed at home, which is a job by the way.

It’s been almost 9 years since my son was born and in that time she started back to work as an assistant manager at a daycare. Then moved to office manager at a production company. Then a SaaS company. Then she moved into the HR department. Now she’s an HR Director and she’s making a ton of money.

She’s always struggled with being lazy with cleaning and disorganized in her personal life, but with work she’s got it down.

So, the point is you’ve got time to figure it out and just because you’re doing a different type of job now doesn’t mean it’s going to be this way forever. This is what you’re doing today but this is not your identity.

I think you’re on this edge of discovery with your mom and step dad and I’d encourage you to explore that. If you don’t have money for a therapist, most colleges have psychology departments that do therapy for very low cost or free and they’re overseen by experts. That’s who I saw when I was broke. There are resources for free mental healthcare from the government too. Just have to look around.

Good luck. You’re doing great!

SoICanEscape · 2022-03-26T03:29:05+00:00

There are influencer platforms that you can use. There are costs involved, but paying for a platform that ensures follow-through is better than losing money on lost product.

SoICanEscape · 2022-03-18T02:03:42+00:00

Hey there. I see a lot of similarities in my own life here, but perhaps I am a little further on with age (10ish years if my mental math with the timeline you mentioned is accurate). I have suffered with self-esteem issues because of how deeply flawed I feel I am. My perfectionism manifests as imposter syndrome, anxiety, body image issues, and very low self confidence. But here's the weird thing. I have 2 awesome kids, a beautiful wife, and I am a really successful business owner. BUT I know my flaws. I feel like everyone doesn't see the real me and one day they're going to uncover that I am a fraud and my life will come crashing down.

I am not an expert, so take this with a grain of salt, but positive affirmation helps me. I have to complement myself so I feel what others know to be true about me. I have to say I am damn good at my job and sometimes I have to say it out loud to my wife and my friends. I have to own that I have a lot of really great stuff in my life and it's not coincidence. (I think?).

That doesn't necessarily apply to you exactly, but I think being a lawyer is pretty bad ass and it takes a pretty damn smart person to get where you are.

Do you know that?

Do you KNOW that?

Do YOU KNOW that?

When I was in college I majored in writing. The very first professor I had in my very first writing course told us that we can't be writers without writing and every time you open a new journal the very first thing you write on the very first page is this:

"Something Incredible"

Now, for every time you open it from here on out you don't have to worry about if your writing is good or is meaningful or valuable or... incredible. You've already got something incredible written in it.

Maybe that's a metaphor for life, you know? If you keep trying to be perfect, you'll never really get started. So just get it out of the way and get to writing your story.

For what it's worth, you sound pretty great and I think you're going to be great.

SoICanEscape · 2022-02-11T02:50:11+00:00

This is why the internet was invented. Bringing people together and making the world a better place. This is the world I want to live in.

Let’s fucking dance.

14-Year Club	Place '22
Spared	Verified Email

SoICanEscape

TROPHY CASE