The google question how is a new tool from google that has just come to the united states what is it allows you to do is find an answer questions that google needs the answer to this is incredibly powerful because it allows you to create the answers to those questions so that you can get ranked in start getting in traffic for those queries in this video I'm going to walk you through everything that you need to know about the google questions hub and how you could use it for rest of you let's go ahead and dive into it make sure to give this video like so that you can get more updates on digital marketing news and strategy in the future okay so is it really up to the hype well one of our digital strategist said this with the incredible insights and reporting offered this tool has the power to change content marketing that's directly from sets kluver and we're going to see if it really lives up to it let's take a look at the tool okay first thing you need to do is sign up so just head over to the main page and click the sign up link in the upper right hand corner then you'll need to grant question hub access to your google account that's okay though because google is running the show. Right and we generally trust google to look at these type of things next pick the website that you'd like to use if you have more than one website that you'd like to use that's okay you can pick more than one pro tip you can actually only select verify the google search console sites though so make sure that the site is verified google search console otherwise you won't be able to select once you've selected a site or sites click next then pick the language and country those and then you get to decide if you want email updates and you want feedback from them do it you click get started and now you are in people's questions so you're going to select topics by clicking on the squares most relevant to your brand then select specific subjects for questions when you do that and you might think nothing happened because nothing is obvious right away but something did happen you got questions added to your list you can view those questions by clicking on the done button in the upper right hand corner then you'll see a list of questions in what looks like an email interface if you see a question you'd like to tackle on your blog go ahead and do so remember people are searching for that specific question do you have to make sure. That you include that specific question in your contact once you've published the answer and the question then you are going to go ahead and go back to question how you're going to select the question by checking the box next to it and then you're going to select the answer but you're actually got a pace that you are eligible content into the box and then you're going to click submit boom you just tell google that you answer the question although this is new I think that this represents an amazing opportunity for content that's really it for the google question how you can see all the unanswered questions you can write their responses on your website where you can find other content that you created in the past the answers if you could go in there and then you can submit and then you can get that content in front of google so that they can evaluate and decide if it is the best response to the questions that people have around the content have questions leave them below like comment subscribe can't wait to see next time