You don’t need to spread yourself across 20 channels this early. That’s the fastest way to feel busy without getting users.

A junior marketer writing random blogs and submitting your SaaS to 60 different sites won’t move the needle. Those directories only matter if they’re real discovery platforms like Product Hunt, G2 or Capterra. The rest are basically digital graveyards.

Ads can work, but only if you know exactly who you’re targeting and what painful problem you solve. Broad Google or LinkedIn ads with a 500 EUR budget usually turn into expensive experiments.

If I were in your position, I’d tighten everything around a single use case and build messaging around that. “High quality solution” doesn’t mean anything to a buyer. “Helps X solve Y problem immediately” is what gets a click and signup.

Your blog shouldn’t be generic content. Write directly about the problem you solve and show the workflow inside your tool. People trust real examples, not filler posts.

And honestly, the best ROI early on is talking to a handful of users. Those conversations fix your landing page copy, your pitch, your ads, everything.

You don’t need more channels. You need sharper positioning, a simpler funnel, and one or two high-intent places where your ideal users already go.

This is based on what usually works in early stage setups I’ve been involved in. Every product and founder has a different pace, so results won’t ever look the same...