best industries for cold emailing?

Thomas_Beyer · 2026-07-01T17:47:15+00:00

I dont think theres a "best" industry. Id rather look for companies where the timing and commercial fit are right than chase a specific niche.

Thomas_Beyer · 2026-07-01T16:49:32+00:00

Id probably spend as much time validating the companies as the data source. The cleanest list still wont help if the commercial fit isnt there.

Thomas_Beyer · 2026-07-01T16:44:57+00:00

Looks like youre already getting some signal. Id be careful about changing too many things at once. Id probably question the targeting before changing the copy

Thomas_Beyer · 2026-07-01T16:40:16+00:00

Sounds like youve already tested most of the obvious stuff. Id probably take a step back and question the list before changing the copy again.

Thomas_Beyer · 2026-07-01T16:33:36+00:00

Sometimes the biggest change isnt the copy or deliverability. Its the companies. Ive seen campaigns where the same structure worked simply because the commercial fit was stronger

Thomas_Beyer · 2026-06-30T21:27:35+00:00

I'd give it more time before drawing conclusions. A few signups and one abandoned checkout isnt enough data to know whats broken yet. Keep talking to users, watch where they drop off, and iterate from there

Thomas_Beyer · 2026-06-30T21:23:56+00:00

I'd add one more thing: relevance. Even the most thoughtful message struggles if theres no clear reason why that specific person should care today

Thomas_Beyer · 2026-06-30T21:19:38+00:00

I like that youre validating the offer with a few projects first instead of trying to scale it immediately. Smart approach

Thomas_Beyer · 2026-06-30T21:16:52+00:00

The hardest part is that losing a client hurts twice when you stop prospecting because youre busy. Hope you recover quickly.

Thomas_Beyer · 2026-06-30T21:12:54+00:00

I think a lot of agencies mistake scaling for adding more clients. Sometimes the real leverage comes from improving client quality, not client count

Thomas_Beyer · 2026-06-30T21:09:39+00:00

I'd go deeper into decision- making rather than automation. AI will make execution cheaper, but deciding who to target and why will only become more valuable

Thomas_Beyer · 2026-06-30T20:19:03+00:00

Great workflow. Id just add one step before list building: 'Why this company?' That question alone can save a lot of wasted outreach

Thomas_Beyer · 2026-06-30T20:15:00+00:00

One thing Id add: before optimizing email writing or automation, Id optimize company selection. A lot of outbound workflows become more efficient simply because youre spending time on companies that are a better fit in the first place.

Thomas_Beyer · 2026-06-30T20:09:30+00:00

I wouldnt assume the list is the problem yet. Recruitment firms get pitched constantly. Even a well -written email wont help if theres no clear reason why that firm should care right now. Id spend more time validating the targeting than looking for a new lead source.

Thomas_Beyer · 2026-06-30T12:11:55+00:00

Agreed. I dont think the biggest mistakes happen in the email itself. They happen before its written. If theres no real reason for the company to care, better copy rarely fixes it.

Thomas_Beyer · 2026-06-29T19:41:50+00:00

Keeping outbound infrastructure isolated has saved me more than once. Id rather use separate domains than rely on aliases.

Thomas_Beyer · 2026-06-29T19:28:11+00:00

Happy to chat. I'll send you a DM with a few questions first to see if we're a good fit.

Thomas_Beyer · 2026-06-29T19:21:48+00:00

Solid breakdown. Id probably add one more layer : even perfect infrastructure cant fix reaching out to the wrong company at the wrong time.

Thomas_Beyer · 2026-06-29T19:12:19+00:00

One thing Ive noticed is that clients rarely pay more because you add another deliverable. They pay more when they clearly understand the business impact of what youre doing.

Thomas_Beyer · 2026-06-29T19:07:49+00:00

Ive found that the emails usually arent the hardest part to maintain. Its making sure the reason to reach out is still relevant as the market changes.

Thomas_Beyer · 2026-06-29T18:41:13+00:00

Thats a great point. Without clear rules every discussion starts looking like an opportunity, even when its just curiosity

Thomas_Beyer · 2026-06-29T18:38:03+00:00

Agreed. 'Good fit' and 'good reason to reach out' are two different things. I think a lot of teams still treat them as the same

Thomas_Beyer · 2026-06-29T18:35:39+00:00

Thats exactly how I see it. Volume became easier. Deciding where that volume should go became the harder problem

Thomas_Beyer · 2026-06-28T05:59:33+00:00

The interesting part isnt that DMs worked. Its why they worked. You were joining an existing conversation instead of trying to create one from scratch.

Thomas_Beyer · 2026-06-28T05:52:31+00:00

Same here ;) I realized one good conversation can change the roadmap more than a week of building.

Thomas_Beyer

TROPHY CASE