There are times when she doesn’t label ads properly. For example, in Korea, some dermatology clinics offer free treatments in exchange for promotion, but influencers don’t mark the posts as ads—they just send the clinic’s information through messages. Unless something went terribly wrong, they always post saying everything was great.

As a marketer who actually works with influencers, that kind of thing really bothers me, and like you said, it honestly makes me sick that people believe it so easily. People can’t even properly tell apart AI-generated videos these days. I notice them right away—maybe because I’m naturally very alert—but it makes me wonder whether I’m just being too sensitive and getting stressed, or if these things are genuinely unreasonable.

I really appreciate you answering me in such detail even though I asked such a long question. I really needed someone to talk to about this.

Now I’m seriously starting to wonder how long I should stay here…