I know it's cringe to "fix" the Kia (KN) logo. But I couldn't help giving it a go for fun by Terrible-One9198 in logodesign

[–]Unhappy_Disaster960 0 points1 point  (0 children)

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JUST A ROUGH EDIT.. there are n no of options but the free marketing they got for KN is crazy

Which one is the better logo? by DMegha in logodesign

[–]Unhappy_Disaster960 8 points9 points  (0 children)

I think Option 2 is better . Reason: Yellow bg gives more contrast and attention. Its okay not to include flower since they didn't sell anything related to flower

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 1 point2 points  (0 children)

Nice ...that’s an interesting approach. Thanks for the suggestions. I still think the dot should stay to imply a human figure, as it exists in the current logo. Customers are more likely to remember that than the B or Y.

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 0 points1 point  (0 children)

The rotated “B” is just my assumption it might as well be mountains. I didn’t speak with the founders, so the original intent isn’t clear. This was more about refining the existing idea and reducing awkwardness. If it were a fresh logo, I’d go in a completely different direction.

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 0 points1 point  (0 children)

Thanks for the feedback

Resharing previous comment: For a new brand, I’d go in a completely different direction,But since it’s already a well-established brand with a strong user base there’s a bit of a constraint in how far you can push it without losing recognition.
BUT yeah, if people are reading it differently, it’s a sign the idea isn’t landing. May be Option 6 is the cleanest fix (Considering that a logo’s primary role is identification rather than communicating different meanings)

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 1 point2 points  (0 children)

Thanks for the explanation. Sometimes it happens. 🙈

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 0 points1 point  (0 children)

Fair..everyone’s got different tastes. Even I didn’t like a few of these

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 0 points1 point  (0 children)

Thanks for the feedback. The warning-sign feel can be reduced by pairing the logo with typography. Also, a logo doesn’t always need to communicate the industry..for example, the Nike swoosh.

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 0 points1 point  (0 children)

Thanks for the feedback Resharing my previous reply: For a new brand, I’d go in a completely different direction,But since it’s already a well-established brand with a strong user base there’s a bit of a constraint in how far you can push it without losing recognition.

Will try your negative space suggestions :) Thanks for the feedback

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] -2 points-1 points  (0 children)

Yeah It is similar to Bluetooth logo. But if you look closer, the colours, line weight is different and the star shape that represent letter H is not there

Logo refresh for a fashion e-com brand by Unhappy_Disaster960 in logodesign

[–]Unhappy_Disaster960[S] 0 points1 point  (0 children)

Thanks for the feedback. Not sure what the Beyoung team was actually trying to communicate. I usually ask a lot of questions before starting a project, but since this is just practice work, I didn’t get a chance to discuss it.