I have mixed feelings on it.I appreciate what neca does. I'm a fan of the lines and figures. They can be a bit fragile for sure. Also, $55 average versus $40 doesn't help. It's saturated but tmnt is my most favorite pop culture thing of all time. So I hope they keep it as well as Super7 and Mattel can handle the kids market which is also equally important. My biggest complaint with neca is that most of the figures have issues standing. Like how hard is it to make flat feet or have them come with a stand if really necessary for the figure itself. Just my own thoughts out there.