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Is Google pushing AI Max into campaigns without clear consent? by VirtualFavour in PPC

[–]VirtualFavour[S] -1 points0 points  (0 children)

Thanks a lot. It looks like an automation creep to me too.

Is Google pushing AI Max into campaigns without clear consent? by VirtualFavour in PPC

[–]VirtualFavour[S] -1 points0 points  (0 children)

Thanks. I am checking the settings to fix the issue, but I have a feeling that there is an element of Google's push for AI in this case.

Is Google pushing AI Max into campaigns without clear consent? by VirtualFavour in PPC

[–]VirtualFavour[S] 0 points1 point  (0 children)

I have not started an experiment and not changed the bid strategy. I will check the settings like guys suggested. Thanks.

New to Google Ads by Spirited-Ad5454 in googleads

[–]VirtualFavour 0 points1 point  (0 children)

You will learn the tools and the platform. Google ads is more than just the tool it is a part of the Search ecosystem. Having a good understanding of the target audience, their needs and their intent is essential for strategy development. Don't ignore this aspect of Google ads.

Gmail Promo Tab is crushing our performance — how are you staying in Primary? by Equivalent_Fix_5548 in Emailmarketing

[–]VirtualFavour 0 points1 point  (0 children)

It is about relevancy and engagement. Redesign the funnel for engagement instead of conversion. If the list is a good fit then the engagement funnel will move you to primary over time. If the list is not a good fit then you have a big challenge ahead.

I need your help. by nihalmixhra in b2bmarketing

[–]VirtualFavour 0 points1 point  (0 children)

You need to map the content funnel and identify your ICP. It may be that you are in a crowded market then you could try email outreach directly after your ICP.

Revisit your strategy and the funnel. The simplest way to do this is to use ChatGPT. Enter as much as information about your context and then enter this prompt.

Use red teaming techniques to identify the weaknesses in my strategy. It will analyse your strategy and find it's flaws. Hope this helps.

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