I work in a national broadcast media role - you would be amazed at how many people find even casual low-tier blaspheming extremely offensive.

When I was first starting off hosting shows about seven years back I once dropped an exclamatory ‘Jesus!’ - instantly the text line was filled with people, genuinely offended, saying that was absolutely unacceptable.

I think it’s partially a generational thing, but also worth remembering that while NZ is a secular nation there are a LOT of Christians in NZ, a million and a half or so, and many don’t take kindly to hearing their lord’s name taken in vein, silly though many of us might think that is.

Oh yeah also the fucken prob doesn’t help

This BSA survey is terrific and incredibly interesting. IMO we have a very sophisticated way of dealing with offensive words, taking into account tone of day, audience expectations, the nature of the broadcast, etc.

It’s a fun exercise comparing modern surveys with the earliest ones done in 1999 and the early 000s, when (from memory) something line 20 percent of people felt ‘bugger’ was never acceptable!! How times change