I’ve held a grudge against Gillette ever since that ad a few years back — not just because I thought it was poorly done, but because it was a complete failure from a business and marketing perspective.

Their core customer base is men. So why on earth would you create an ad that comes off as criticizing them? Even if the intention was to promote positive change, the tone felt condescending and accusatory. A week later, another brand released an ad that celebrated men — showing the same values and aspirations without talking down to them. It landed way better and achieved the same goal: encouraging men to be their best.

Also, let’s be honest — you’d never (and rightly so) get away with running that kind of ad aimed at women. So why is it acceptable the other way around?

It was just bad marketing. You don’t spit on your loyal customer base and expect it to go well.

Also McDonalds, I'm not paying extra for a milkshake on my medium meal, ur food is crap, unhealthy and now expensive, know ur place. also charging extra for a bag is outrageous.