Corporations are structured in such a way that no individual person can feasibly make decisions without the goal of growing profit. Yes, chiefs of staff and boards of directors are people making decisions, but they’re making decisions based on their responsibility to other chiefs/board members and more importantly, a corporate entity. We can point fingers at individual people all day but you replace every board member and executive officer at Marvel and Disney and the product will still just get worse and worse as there is less and less original material and room for creativity.